Connect with us

Entrepreneur Stories

The Nokia Story

Published

on

Rise And Fall of Nokia,Nokia History,Rise and Fall of Nokia Mobile,Nokia Brand History,Nokia Strategy Failure,Nokia Latest News,Startup Stories,Nokia Fall Story,Rise and Fall of Nokia History,Fall of Nokia,Nokia Mobile Phones,Latest Business News 2019


Nokia, a mobile manufacturing company with a Finnish origin, was at the top of its game. Their phones were affordable, made for people of all age groups and were easy to use. With so much going for them, it came as a major shocker to see the Company failing so miserably, Here’s taking a look at the rise and fall of Nokia, a company which started off not as an electronics and telecommunications company, but as a paper mill!

The beginning of Nokia

The beginning of Nokia can be traced back to the year 1865. Back then, this Finnish company was into paper making. The first paper mill was a massive success and by 1960, the Company branched out to electronics. From developing a special radio phone for the Army to creating a new range of electronics, Nokia grew steadily and quickly. Over the next few years, the Company kept adapting to change and by the dawn of the 20th century, Nokia started moving away from the pulp industry and created the first ever car phone! Nokia’s foray into the world of mobile phones started when Jorma Nieminen, fondly known as the Father of the Finnish Mobile Industry, decided to change the course of the company.

Jorma created the need of carrying phones outside their house, a thing which wasn’t considered feasible till the idea was presented. The first phone was manufactured at the meager cost of a 100 pounds and over the years, the Company kept adapting to a point where people slowly got convinced they needed a new version every few years.

Picture credits: nokiemesuem.info

The growth of Nokia in the world of phones

By the year 1979, Nokia entered a joint partnership with Salora (a leading Scandinavian colour TV manufacturer) to create a radio telephone company called Mobira Oy. Together with Salora, Nokia launched the first ever international cellular system called the Nordic Mobile Telephone network. Creating a link between Sweden, Denmark, Norway, and Finland, this network enabled international conversations and increased communication between people.

Through the years, Nokia acquired not only Salora, but other companies as well, giving the manufacturing company the edge it needed to push toward something bigger and better. The first ever mobile handset by Nokia, called Mobira Cityman 900, was brought to life in the early 1990s. Despite weighing over 800 grams and costing close to $ 5,456, this mobile phone sold like crazy!

Picture credits: carphonewarehouse.com

The change in Nokia’s strategy

Despite the massive success of the first handheld phone by Nokia, the company saw a lull in its profits. By the 1990s, the Nokia team realised the time had come to change the course of their plan by creating phones which blended with the times. In 1992, the first GSM Nokia phone, called Nokia 1011, was launched and immediately, the Company realised they had made it to the big leagues!

While the 1990s saw the rise of a new series of phones (the most popular one being the Nokia 6100,) the initially years of the next decade saw Nokia branch out into a new world. Making the most of the wireless technology boom at the time, Nokia won people all over the world by promising them an amazing experience. Perhaps the phone which propelled Nokia to the top was the Nokia 7650. Released in the year 2001, this was the first ever phone in the world with a built in camera!

Picture credits: Nokia.com

The gradual decline from fame

Within the first few years, Nokia’s profits started sky rocketing and the company kept expanding its services to a whole new place. At its heart, Nokia was always a hardware company and despite all its efforts to stay ahead of the game, it didn’t realise the growing effect the touchscreen phenomenon was having on the rest of the world! To add to the bag of ever growing troubles, faulty batteries made Nokia recall an entire shipment of phones, a move which resulted in a 30 % dip in sales!

Although the 90’s were Nokia’s rise to fame, the year 2007 saw a steep decline in Nokia’s profits. In 2009, the Company posted its first ever quarterly losses. With other companies like Apple and HTC upping their game in the face of competition, Nokia wasn’t sticking to the trends which were being followed by other people at the time.

By 2011, Nokia was struggling to make its presence felt in a market being taken over by other big wigs. The first partnership between Nokia and Microsoft saw the team give the world the Lumia series, a feeble attempt of overpowering the Android and the iOS trend. However, the Lumia series failed take make a mark.

With no other way out, Nokia decided the time had come to sell. In the year 2013, the hardware department of Nokia was acquired by Microsoft, a move which did not help Nokia regain its foothold in the market. Soon, Nokia faded into the background. However, post a very public take over by HMD Global, the Company is all set to make a grand come back in the world of smartphones! 

 

Continue Reading
Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Entrepreneur Stories

Famous People Who Turned Their Failures Into Success Stories

Published

on

Famous People Success Stories,Startup Stories,2019 Best Motivational Success Stories,Inspirational Stories 2019,Famous Failures to Success Stories,Failure to Success Stories,Failure Stories of Successful People,Famous Entrepreneurs,Failures Who Became Successful,Most Famous People in World,Arianna Huffington,Steve Jobs,Walt Disney,Richard Branson

Struggles and failures are a part of everyday life. However, it is how you deal with the failures which makes you a great person. Every great entrepreneur has had their fair share of lows before they rose up stronger than before. From Richard Branson to Dhirubhai Ambani and to Steve Jobs, every great success story started off with nothing. Here is our list of entrepreneurs who went through major failures before becoming some of the most famous people in the world!

1. Arianna Huffington

Picture credits: huffingtonpost.com

Arianna Huffington had one dream in life and one major drawback for achieving the dream: she didn’t know how to speak the English language. Everyone around Huffington thought her dream was going to be just that. Language was a major hindrance for her and even when she got into Cambridge, life wasn’t easy. She had to learn the language by reading and listening to everything in English and slowly, by speaking in the language she wasn’t sure of, Huffington started overcoming her fear.

While not a direct failure, her lack of the knowledge definitely acted as a major roadblock. Coming from a life where she and her mother had to work to make ends meet, Huffington led a constant life of struggle. Despite working through the day, Arianna still wanted to overcome her inabilities by working on her English pronunciation skills. From not knowing the language to mastering it so much that she could write her first book, The Female Woman, Huffington’s life saw an inspirational rise.

Even through all the roadblocks and mind blocks, Huffington pushed past her struggles to become the CEO and founder of the extremely famous Huffington Post. Even after that, the struggles just refused to stop. From fainting out of sheer exhaustion to realising sleep was important, Huffington addressed very issue with skill and talent. A woman who has grown through all the hurdles thrown at her in life, Arianna Huffington has shown that no block is too great and every barrier can be overcome!

2. Steve Jobs

Picture credits: medium.com

More than a decade ago, when Jobs released the first ever iPhone, he changed the way the world used smartphones. While the average audience was quite taken in by this cool new toy, there were more skeptical people than those who were in favour. How can a  company which didn’t have any experience in dealing with the production of phones, make waves with something like an iPhone? However, the success of the phone was greater than what people would have expected and overnight, the future of Apple and Jobs changed forever.

Before Jobs made Apple the massive success it is today, he had more than his fair share of failures. Dropping out of college and with no formal education, he led quite an exciting life. Despite all the rejections he faced in various phases of his life, Jobs never stopped working on making his dream come true.

From hiring John Sculley as the CEO of Apple (a move which brought the Company down,) to launching various failed products and to not knowing where to market the Next Computer, Jobs led an interesting journey to the top. Today, Apple has a valuation of more than a trillion dollars and with one impressive innovation after another, everything produced by Apple is one of a kind. Ironically, the fact that he was ousted from Apple didn’t stop Jobs from growing. He took this so hard, he considered this as one of the major failures in his life. However, despite all the things which went wrong, Jobs always said he was who he was because of the failures.

3. Walt Disney

Picture credits: lifecredits.com

When Walt Disney started his journey as a caricature artist, a lot of people told him he just didn’t have it in him to make a mark in the world. However, he stuck through with his creations and started weaving stories with the creations he made. While Mickey Mouse was the first ever caricature he designed that became famous, his other creations became just as famous in the coming years.

Despite being fired by only a junior editor from his first job, Disney worked on his skills so much, he slowly but surely started making a mark. Did you know that when Walt Disney first created Mickey Mouse as a character, he wanted to name it Mortimer Mouse? Mickey Mouse was also drawn as an aftermath of a deal gone wrong. One of the first animated series Disney was working on, called Oswald The Lucky Rabbit, fell through as a result of a disagreement between Universal Studios and Disney.)

The only way Disney knew to deal with the situation was by drawing out his pain! However, had it not been for his wife’s timely intervention, the world would not have fallen in love with one of the most adorable characters of Disney’s history, Mickey Mouse! When Walt Disney died, his personal valuation stood at a whopping $ 35 million, making him one of the richest men in the world, without the shadow of a doubt.

4. Richard Branson

Picture credits: twitter.com

Richard Branson, a serial entrepreneur and now the 5th richest man in the world, also had his fair share of troubles. Branson had the business selling streak from a very young age. At the age of 16, he started his own magazine called Student. While the magazine did really well, it also set the stone for his record label, Virgin Records. However, despite the record label taking off in the first few years, trouble started brewing. Without giving up, Branson kept thinking of how to make the most of what he had.

It was only when a flight of his got cancelled on the way to Virgin Island, that inspiration struck Branson. From selling tickets worth $ 29, to redefining the way people flew, a cancelled flight was quite literally Branson’s ticket to freedom. With people not liking the clothes offered by his clothing brand and a record label which failed to succeed, Branson refused to give up. Everything Branson did over the years was to ensure that nothing he did was without enthusiasm. So much so that he wanted the entire world to experience what he felt when he lost his virginity!

Failure is a part and parcel of life. There is nothing that is truly stopping you from achieving your dreams. Stop thinking about what was done and lost and start thinking about how to make a difference in your life. If you think we missed out on any other stories like these, comment and let us know!

Continue Reading

Entrepreneur Stories

Why Is Risk Taking A Stepping Stone To Success

Published

on

Risk Taking A Stepping Stone To Success,Startup Stories,2019 Inspirational Stories,Failure is Stepping Stone to Success,Failures are Pillars of Success,Benefits of Taking Risks in Life,Embrace your Failures,Why Taking Risks is Important,Stepping Stone To Success,Story of Failure in Life

Risk taking and entrepreneurship almost go hand in hand. Everytime you start and stop yourself from achieving the impossible, think of what your idols did and look at how they overcame their roadblocks. From Steve Jobs to Mark Zuckerberg and to Jeff Bezos, everyone has had their share of troubles and disparities. However, it was only because they decided to take risks and move out of their comfort zone that they could become the successes they are today. If you still aren’t convinced, here’s why you should definitely take risks to do better!

1. Hidden opportunities come to light

Often times, taking risks is looked at as a negative thing. While the risks you take may not really pan out the way you want them to, the end result is always a good one. Take, for example, the story of Oprah Winfrey. If she hadn’t decided to make a move and jump out of the life she was used to, there was no way she could have become one of the most successful women entrepreneurs in the world today! Every opportunity she saw, she took. Everything happening in life was a lesson worth learning and this was one of the primary ways that Oprah jumped

2. Taking risks has a certain order

While taking risks may seem like an ad hoc and a spur of the moment decision, it really isn’t. There is a certain order to the madness and if you plan everything perfectly, then taking the risk is worth all the effort. Do your homework, understand the situations and get your bearings in order. Only after you have all your i’s dotted and t’s crossed, can you see what the end result of taking risks looks like!

3. There is nothing scarier than doing nothing

From Steve Jobs to Travis Kalanick and to Mark Zuckerberg, every successful businessman has taught one important thing. Doing nothing doesn’t push you forward but keeps you rooted in the same place, with no growth happening. Putting yourself in situations you did not expect not only helps you deal with the future, but will also help you overcome your fears in a way you thought wasn’t possible. For years, society has been telling women they cannot do anything, that their position is only in the kitchen. If an entire gender hadn’t rebelled and said no, they had to do things their way, change wouldn’t have happened. Defy the norms. Show people you can do what you want and make sure you always stand out. No matter what.

4. Risks help you get over your fears

One of the most common roadblocks to you achieving your success is fear. The more vulnerable and  fearful you are, the more you realise you can’t achieve you want. “Success in life comes from taking risks,” Push yourself to move away from the fear and reach a point where taking risks seem not only fun, but worth it in the long run!

5. Embrace your failures

Like Arianna Huffington said, “failure is not the opposite of success but a stepping stone to success.” Learn to live with your failures and accept that whatever happens, happens for the right reasons. Deal with all the lemons life throws at you and always know that you can turn them into a really delicious lemonade! Just like all the extremely successful entrepreneurs who have quite literally slammed the door on failure.

Often times in life, you tend to stop yourself from achieving the goals because you are terrified of going the extra mile. When you think of how the grass is greener for the other person, take a moment to think about how they got to that point. If you think we missed out on any other reasons as to why taking risks is important, comment and let us know!

Continue Reading

Entrepreneur Stories

Liliane Bettencourt And What To Learn From The Woman Behind L’Oréal

Published

on

Liliane Bettencourt,Learn From Woman Behind L'Oreal,Startup Stories,2019 Inspirational Stories,Richest Woman in World,World Richest Woman Liliane Bettencourt,L'Oreal Heiress and World Richest Woman,Journey of Liliane Bettencourt,Inspiring Story From Liliane Bettencourt

Liliane Bettencourt, the heiress to L’Oréal, was, when she died, the richest woman in the world and the 14th richest person in the rest of the world. While fashion and cosmetics were the center of Liliane’s world, there was a lot more to her than just looking chic and pretty. Everything about Liliane’s life has been under public scrutiny and everything she did, helped her push L’Oréal to an unforeseen and unprecedented level. While the rest of the world remembers for her very public and ugly feud with her daughter, we would like to remember her for the way she built the Company up!

1. Her dedication to business

Picture credits: theguardian.com

From companies like Sun Pharma, to Foxconn and to L’Oréal, all major family run businesses have one thing in common: dedication to the business. With Liliane Bettencourt, the addiction and the conviction to the business was so strong, it was almost infectious. In fact, she said exactly that in a statement shortly before her death, “My life is L’Oréal. I have always been involved in the development of the company, and I will protect it to the end.” At another time, during the early days of Liliane’s role as a CEO Of L’Oréal, someone suggested using Isabella Rossellini as the brand ambassador. The moment Liliane heard the news, her response was. “But, ambassador of L’Oréal, it’s me!” Sticking true to her dedication to the Company, Liliane always thought of her business first, then anything else.

2. Family and stability always go hand in hand

Picture credits; livemint.com

Despite having a very public war with her daughter, over property and money, among other disagreements, Liliane always believed that family comes first. Further, one of her other concerns came from the fact, she wanted the control of the business within the family. In fact, when Nestlé bought a majority stake from L’Oreal, Liliane ensured that at least 30 % of the shares were within the Company and not sold. This helped make sure, no matter what, as long as Liliane was alive, one third of the control was going to be in the family! If family and stability was not the center of Liliane’s growth strategy, then L’Oreal wouldn’t be what it is even after her death!

3. Keep expanding and growing

Picture credits: lovealusa.com

When L’Oréal started, it was a small cosmetics chain where most of the products were sold domestically. With every product sold and every sale made, the profits L’Oréal earned through the years, propelled it to the top! Growing from having almost nothing, to earning 26 billion as revenue in 2016, L’Oréal grew exponentially. Further, the shares which Bettencourt sold back to Nestlé before she died, increased the value of L’Oréal by at least a 100 times, making the Company one of the richest ones in the world!

Liliane Bettencourt led an eventful life. With a journey full of ups and downs, she made sure, no matter what she did, her business was always her focal point. A journey rooted deep in family and values, Liliane Bettencourt’s life stopped short at the ripe old of 94. A woman who fought tooth and nail to make a mark, she most certainly has left a strong legacy behind.

Continue Reading
Advertisement

Recent Posts

Advertisement