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Learn How To Mobilize Your Business With A Single App

Smruthi Kishore

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Learn How To Mobilize Your Business With A Single App

The adoption of mobile devices is growing at a rapid pace. Studies reveal that there will be an increase in mobile users and the numbers reach a whopping 2.52 billion by the end of the year. Currently, the limelight is been showered on mobile apps which are being used by businessmen and entrepreneurs to serve their customers the best.

One should also use the technology besides being competitive in the market.

Now using this as an opportunity, you can mobilize your business with just an app. One can increase brand loyalty, consumer engagement and also start driving sales using these simple tips.

1) Give your customers multiple ways to reach you

The entrepreneur and his technical team should first discuss the objectives before launching an app. The pros and cons of the app should be rightly executed before constructing the app. After the right execution, give your customers many ways to reach you.
Specify the contacts, websites, emails and directions to your business. Make SMS messages which an app user can send to his contact list.

2) Test your app before its launch

Many apps fail to render the same quality of services over a period of time. The main reason behind this is that the app does not get tested by the technical team of the app developer. Prior to testing, the apps get an approval from an enterprise which results in the failure of that application.
In order to avoid such cases, the app must be thoroughly checked before making it available to its users.

3) Check if your app has an attractive name

The name of the app should be selected in such a way that it aptly describes your business. A haphazard name can result in losing your customers as they don’t find it attractive. Your app’s name should justify the nature of the business or the service.

4) Your app must be easy to operate

The main objective behind constructing an app is to reach your users and give them a platform, in turn, to reach you. So, keep your app as simple as possible so that it serves the purpose of all the users.
Difficulty in operating the app can decrease the number of your users as they tend to find another easiest way.

If you find any other ways to mobilize your business through an app, do write to us in the comment section below.

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Uber Lite Makes Its Debut, Starting From India!

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The cab hailing company Uber Technologies Inc., launched its new app, Uber Lite in India. The Uber Lite app is supposed to be lite, for real! The app will not take much space on your smartphone. Uber Lite is exclusively for Android users!

This narrowed down version of Uber app requires only 5 MegaBytes (MB) of free space to install. Uber Lite occupies 176 MB space less than the standard Uber application.  The head of rider experience at Uber Technologies Inc., Peter Deng said You delete three selfies, you have room for Uber.

So,basically, the main aim of the cab hailing company is to reach out to those people with low storage phones and low connectivity. Apart from the storage benefits, the app provides you with highly responsible services for a low connectivity phone. With a 300 millisecond response time, the booking process gets faster like never before. The cab hailing company is striving to tap the emerging markets, no wonder why they chose India for making its debut. In the whole of India about 2 percent are still using their phones on the 2G network. However, the company is looking forward to making it more convenient for these people.

Here’s a list of the revised features in Uber Lite,

  • Guided pickups
  • Tap over type
  • Maps only when you want them

The guided pickups feature require minimal typing as it detects the user’s location and comes with several pick points that you can choose. Whereas, the tap over type feature has to be one of the most remarkable features of the Uber Lite. Even when you are offline, the app traces out the most popular places you visit without a network! The maps only when you want them shows the map when you want them to and they can be hidden for the rest of the time. However, there is going to be a progress bar displayed which helps you track your cabbie!

As of now, the Uber Lite will be available in Jaipur, Hyderabad, and Delhi and later, it would tap in other cities of India by the end of the year.

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Get Ready To Say Goodbye To Yahoo Messenger On 17 July

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Let us take a dig at those nostalgic days when Yahoo instant messenger was a big thing! Remember those funky emojis? Oh, yes! How could you forget those stylish yet cute avatars that you could change instantly! Well, get ready to say a final goodbye to Yahoo messenger on 17 July.

According to the latest reports, Oath, the subsidiary of telecommunications giant Verizon, who operates Yahoo, announced the final wrap up of Yahoo Messenger. Yahoo’s spokesperson said,

Yahoo Messenger will no longer be supported after July 17, 2018. Until then, you can continue to use the service normally. After July 17, you’ll no longer be able to access your chats and the service will no longer work.

The current users who are still clinging to the old messaging service will be redirected to the new group messaging app Squirrel. Users will have six months to download their chat history! For more than a month now, Yahoo has been testing beta testing the Squirrel app. It will be open to the public once the Yahoo Messenger shuts down. However, those who are looking to try out the Squirrel app right now can request for beta access.

Yahoo on its official website said,

We know we have many loyal fans who have used Yahoo Messenger since its beginning as one of the first chat apps of its kind. As the communications landscape continues to change over, we’re focusing on building and introducing new, exciting communications tools that better fit consumer needs.

The Yahoo Messenger was launched in 1998 and was a big hit with the users! However, with time, the app appeared to lose its captivation as the competition got intense. Over the years, the app came up with a lot of updates to keep its users hooked to it. From redesigning the app, to bringing up new features, Yahoo did try surviving in the messaging platform but, couldn’t make it. The users did not find the messenger fascinating enough and eventually switched to other apps. Anyway, It is time to say goodbye to our once favourite messaging app, Yahoo messenger!

You will always be our first and favourite messaging app. 

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Apple Jeers At Android With Operating System Comparison At WWDC 2018

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From the launch of the new iOS 12, watchOS 5, tvOS to macOS Mojave, this year, Apple’s World Wide Developers Conference (WWDC,) kickstarted with some amazing revelations! Whether or not you are an Apple fan, you can’t really ignore the fact that Apple have some eye grabbing features!

The Senior Vice President of Software Engineering at Apple, Mr. Craig Federighi heads the iOS and macOS engineering teams, announced the most anticipated iOS release, iOS 12. Alongside the announcement, Mr. Fedrighi ridiculed the tech giant Google’s operating system, Android. He said that the whole 81 % of iOS device users are on the current version of iOS 11. The recent Android Oreo release by Google, has a mere 6 % installed base. This indicates that Google launches new Android features every year but most of the Android users do not get to use them. Currently, there are more than 2 billion Android users active, but a majority of them are on outdated software. A wide range of Android devices are either on the Nougat version or the Marshmallow version, launched in 2016 and 2015, respectively. Android is really struggling to move the Oreo version to its device users. However, the latest Android P would also be unveiled soon. Well, as per the data revealed by Mr. Federighi, only 6 % users are experiencing the features of Android Oreo. Post the release of Android P, how many users would be able to experience the upcoming updates?

The rivalry between the two tech giants is definitely worth looking! Over the years, Apple and Android have topped the list in terms of competitors! Both the companies strive to bring out the better versions of their software! Looking at the stats, it does look like Apple is heading the competition in comparison to Google! Google really needs to gear up and improve its devices.

Let us wait for the upcoming revelations from the three days event WWDC, that are yet to take place!

 

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