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5 Most Inspiring Women To Look Out For In 2017

Smruthi Kishore

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5 Most Inspiring Women To Look Out For In 2017

The year had started with new spirits. Everybody had set their goals are keen in achieving them. As the International Women’s Day is on the par, we listed out some of the most powerful women from whom one can get inspired from. Their success secrets are sure to inspire you in 2017.

1) Chanda Kochar

Chanda Kochar is the Managing Director and Cheif Executive Officer Of ICICI bank. She is extensively recognized for her role in shaping retail banking in India. Chanda ranked 40th on India Today High and Mighty Power list in 2016. In 2016, she was ranked 22nd position in the Forbes Asia’s 50 power Businesswoman list 2016. Kochar received an honorary doctorate from Carleton University, Canada. She was also honored with the Padma Bhushan in 2011, India’s one of the highest civilian honors.

2) Priyanka Chopra

Famous Bollywood actress Priyanka Chopra’s journey started all the way from a small town Chandigarh. She has now left her footprints in Hollywood too. She is currently busy shooting for her Hollywood series “Quantico” and her English movie Baywatch” opposite Dwayne Johnson. Well, lot more to come from you PeeCee.

3) Arundhati Bhattacharya

Arundhati Bhattacharya is an Indian banker and is currently working as the Cheif Managing Director of India. The previous year, she was listed as the 25th most powerful woman by Forbes. She is the first woman to lead an India based Fortune 500 company. On the eve of Women’s day, she decided to introduce free vaccination against cervical cancer to all her women employees. Currently, she is named as the fourth most powerful woman in Asia Pacific by Fortune.

4) Sushma Swaraj

Sushma Swaraj is the second women to be India’s Minister of External Affairs after Indira Gandhi. On December 10th, she underwent a kidney transplant in AIMS, where the organ is been donated by a living unrelated donor.

5) Deepika Padukone

Deepika Padukone is all in the news. May it be for her role in Sanjay Leela Bhansali’s magnum opus Padmavati” or her Hollywood debut “XXX: The Return Of Xander Cage.” She starred opposite Vin Diesel from the Fast and Furious” franchise. Deepika was ranked amongst the top 10 of the highest paid actress in the world. She is one of the actresses who opened up on issues and spoke about sensitive topics like feminism saying: “New feminism isn’t about being aggressive, it is about reaching the top yet being soft.”

 

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Emerging Startup Stories

Inshorts: From A Facebook Page To A Rs.600 Crores Company!

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News insights from across the globe on one platform in just 60 words which is crisp and quick, is this not interesting and easy to go through for most of us? Categories like national, business, sports, technology and what not are displayed on Inshorts. The very famous Inshorts which started off as News In Shorts is a content discovery platform provider for both Android and iOS users.

So, how exactly did the idea of InShorts come to life? Like many other Facebook pages, Inshorts started off with the purpose of sharing information about the latest news. It was difficult to become popular by doing just the basic things. The founders of this interesting app came up with the idea of presenting news within 60 words and bang! This very simple yet unique idea changed the fortune of the masterminds behind this company.

The brainchilds of Inshorts includes Azhar Iqubal, Deepit Purkayastha and Anunay Arnav who back then decided to start off the firm during their last semester at IIT Delhi.

In an interview Azhar Iqubal said It was really easy to set up. Unlike other startups where it takes months to get off the ground, we were up and running in 3 days flat. The premise was deceptively simple they would provide their fans with snappy, 60 word updates of happenings around them.

It was initially available only in English, but they have recently launched in Hindi and based on its success, the app will soon launch in regional languages as well. During their college days, the three buddies observed that not many loved the idea of consuming news every day and came up with the idea of launching a news “in shorts.” Azhar along with his mates created a facebook page and in just a little span of time, they received an enormous interaction to the tune of more than 1,00,000 fans. Within a few months of the launch, the app fetched more than 10,000 downloads. Within a year, these entrepreneurs entered into the Forbes’ 30 under 30 lists, bagged the award for the Best Innovation App by the Internet and Mobile Association of India (IAMAI). Founded in 2013, this app now has more than 3 million downloads. The next step was obvious and the masterminds developed an app. By mid 2015, they had hit a 1 million users mark. Is that not huge?

To recreate the unique experience of reading a 60 words snippet, the news features an image as a card on the mobile screen. If readers would like to read the entire story, they can do so by following the link to a publisher’s website within the app. By the end of 2015, the ecommerce giant Flipkart showed keen interest in the idea of Inshorts and invested $ 4 millions. At the same time, Tiger Global Investors also invested a whopping  $ 20 million dollars.

Inshorts generate around 140 stories a day. The user interface is simple yet attractive, the user just have to swipe to go through the latest news and happenings around the world. The app will soon incorporate multimedia like videos, infographics, podcasts, blogs and others.

 

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Emerging Startup Stories

The Inception Of Tumblr

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Explore. Post. Share. Repeat.

One of the most remarkable microblogging websites that is always open in one of our tabs is Tumblr. You can explore, post, blog and repeat, with its amazing layout and features this website has all of us hooked to it!

Here’s how the idea of Tumblr came to life!

The inception of Tumblr took place in the year 2007 when the founder of tumblr David Karp, was on an internship programme at the same place where Tumblr is headquartered at, New york.  Karp was always interested in tumblelogs (short form blogs). He was waiting for the right time to make it happen and establish a blogging platform to introduce his own tumblelogging platform. As no one had done so after a year of waiting, Karp along with the developer Marco Arment started working on their own tumblelogging platform. After loads of research and hard work, the website was finally under progress. In the initial days of 2007, Marcel Molina who was a consultant received a message from Karp out of nowhere. Karp was living in New York and he had seen Molina’s website Projectionist and used it as inspiration to create a new site he was launching with his friend Marco Arment. It was called Tumblr. Tumblr took the best of what Projectionist and another similar website Anarchaia had to offer, Karp combined the two in one platform. Tumblr was finally launched in February 2007. In no time two weeks after the launch, the platform had gained 75,000 users. How amusing! Arment left the company in September 2010 to focus on Instapaper. This media network is powered by an army of independent creators and is the home to an audience of more than 400 million unique visitors. 

By the end of 2011, Tumblr received an enormous $ 125 millions of funding from several investors including Union Square Ventures, Spark Capital, Martín Varsavsky, John Borthwick (Betaworks), Fred Seibert, Krum Capital and Sequoia Capital. In early 2012, Tumblr featured its first major brand advertising campaign in conjunction with Adidas, who launched an official soccer Tumblr blog and bought placements on the user dashboard. One of the most fascinating news it that Adidas was Tumblr’s first official big advertising campaign! This launch came only two months after Tumblr announced it would be moving towards paid advertising on its site Much of the Tumblr’s features are accessed from the dashboard interface, where the option to post content and posts of followed blogs appear.

The company was acquired by Yahoo in 2013!

Here’s how Tumblr works!

The site has a dashboard which is the main attraction for Tumblr users. Tumblr comprises of a live feed containing the most recent posts and uploads from texts, images, videos and links. The dashboard allows Tumblr’s users to upload a large range of content from video  short blogs.

With each passing year, Tumblr has gained prominence as a micro blogging platform which has allowed millions of people around the world to share whatever they like! The Tumblr.com has already achieved rapid growth and only seems like it is going to continue.

As of now, Tumblr is valued at $ 800 million.

 

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Emerging Startup Stories

What makes Amazon work as one of the largest e commerce platform?

Smruthi Kishore

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The year was 1994 and Jeff Bezos, at the age of 30, realised internet and the world wide web was slowly taking over different parts of the world. Contemplating the idea of beginning his own e commerce firm, Bezos realised his true calling when statistics showed him web usage was growing by 2,300 % in the year 2000. He quit his job and started Amazon by making a list of 20 products he could potentially sell on the internet.

What started off as an idea in a garage bloomed. Bezos’s first investment came from his parents, who put a large sum of money to turn his dream into reality. Back in the day, Amazon was not what it is today. It was primarily an offline store, with a focus on selling rare and famous books! The first book was incidentally sold from Bezos’s garage!

Amazon.com launched its online bookselling site at a time when bookstore chains such as Barnes & Noble, Waldenbooks and Crown Books were familiar storefronts in American shopping malls. Promoting itself as “Earth’s Biggest Bookstore,” Amazon opened for business in July 1995, using major book distributors and wholesalers to rapidly fill its orders.

Back in the beginning, Amazon was sorely understaffed. Bezos’s expected his employees to work round the clock, punching in at least 60 hours a week! In fact, one of his employees was so busy, he forgot he had a car. He realised his faux pas when his email was flooded with tickets and notices!

Every employee had to take a graveyard shift in the fulfillment centers to meet orders. They would bring their friends and family and would often sleep in their cars before going to work the next day. It was only when Bezos realised the severity of the situation that he decided to hire seasonal employees who could work all through the year.

In the early 2000s, Jeff Wilke, Amazon’s operations manager, would let any person or team who accomplished a significant goal close their eyes, lean back and yell into the phone at him at the top of their lungs. Wilke told Brad Stone that some of the primal screams nearly blew out his speakers.

A mere one year after its founding, Amazon grew to heights which were not thought possible. Slowly and steadily, the team realised they could enter other areas. In the year 2004, Amazon saw how well the sale of the books was going and decided to foray into different areas. What made the company reach the million dollar profit mark was its sale of electronics.

In the early days, it was difficult for the team to see how they could push beyond the $ 5 million mark. Once it did, Bezos made sure they clocked in at least one major achievement through the year and now, even so many years after, Amazon remains as one of the largest e commerce platforms in the world!

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