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BPCL’s AI Enabled Chatbot ‘Urja’ Enhances Digital Experience of Customers

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  • Urja is the first AI-driven chatbot in the country’s Oil & Gas industry
  • Integrated with company’s Website & WhatsApp Number
  • Urja has already crossed over 1 Crores customer sessions with an overall rating of 4.5+/5

Bharat Petroleum Corporation Limited (BPCL), a ‘Maharatna‘ and a Fortune Global 500 Company, announces the launch of ‘Urja‘, an intelligent virtual assistant with AI/NLP (Natural Language Processing) capabilities and trained on more than 600 use cases. With the objective of making BPCL’s customer interface comprehensive & integrated digitally, Urja, the Chabot is now available on the company website for any queries for both B2B & B2C. The virtual assistant is designed to deliver a seamless self-service experience and enable faster resolution of consumer queries/issues.

BPCLs Urja’: First AI-driven chatbot in the country’s Oil & Gas industry

BPCL has initiated “Project Anubhav” with an objective of delivering to its vast retail (B2C) and commercial (B2B) customer base a consistent superior and unified experience of BPCL across multiple touchpoints. Under Project Anubhav, Urja represents an integrated communication platform that connects all BPCL communication to any channel, unifying all customer touch points with a single and cohesive voice. After a successful 6 month pilot on WhatsApp for enabling LPG bookings; Urja today speaks in 13 languages (English, Hindi, Tamil, Kannada, Malayalam, Telugu, Marathi, Gujarati, Oriya, Bengali, Punjabi, Urdu and Assamese). Over 45% of the conversations with Urja are in the non-English languages ensuring inclusiveness for all types of customers of BPCL.

BPCL has domestic LPG customer base of 8.5 Crores plus customers across the country, served by more than 6000 distributors. With over 19000 petrol pumps spreads across the country, BPCL today serves approx. 30% of the fuelling requirement of the country. In addition, BPCL also services 12 lakh+ B2B customers for their fuel, lubricants and gas requirements across industries. Urja plays a vital role to answer & provide solutions for consumers queries & requirements with its Artificial Intelligence.

BPCLs core values include customer centricity, customer focus. Commenting on this initiative Mr. Arun Kumar Singh, Director Marketing, said, “We at BPCL always work hard for welfare of our customers and towards growth of the nation innovatively and efficiently. Through our ‘Urja‘ chatbot we aim at providing an entirely new experience for our consumers and creating an AI based virtual assistant for availing key services and to provide real time resolution of queries.”

Following are the services being offered through the Virtual Assistant:

  • LPG services:
  • Booking of LPG Cylinders
  • Know price of LPG cylinders & Payment for LPG Cylinders
  • Delivery status of booked LPG cylinder & refill history
  • Change the LPG Distributor
  • Update mobile number
  • Request services from BharatGas distributors like mechanic services
  • Request Double bottle connection (for single bottle connection customers)
  • Emergency & Complaints/Feedbacks
  • Fuel services
  • Locate nearest fuel station/pump and get directed to the pump
  • Get Petrol/Diesel Price
  • Get details of UFill Vouchers
  • Know about BPCL programme’s and offers including Smartdrive & Smartfleet Loyalty Programme, Fuel Kart Door Delivery etc.
  • Smartdrive Loyalty Programme: Check Petromiles and wallet balance, check transaction and recharge history
  • Request door delivery of fuel through BPCLs Fuel Kart Programme
  • Know about BPCLs products including industrial fuels, solvents, MAK Lubricants.
  • Customers can now show interest in BPCLs products and BPCLs field teams can connect with such customers.
  • Feedback from Customers across services
  • FAQs across all businesses and services of BPCL

You can chat with her on WhatsApp: bit.ly/3to7i3j or on our website: bit.ly/2AO8K8l.

About Bharat Petroleum Corporation Ltd. (BPCL)

A Fortune Global 500 Company, Bharat Petroleum is the second largest Indian Oil Marketing Company and one of the premier integrated energy companies in India, engaged in refining of crude oil and marketing of petroleum products, with a significant presence in the upstream and downstream sectors of the oil and gas industry. The company attained the coveted Maharatna status, joining the elite club of companies having greater operational & financial autonomy.

Bharat Petroleum’s Refineries at Mumbai & Kochi and subsidiary Bharat Oman Refineries Ltd., at Bina, Madhya Pradesh have a combined refining capacity of around 37 MMTPA. Its marketing infrastructure includes network of installations, depots, retail outlets, aviation service stations and LPG distributors. Its distribution network comprises more than 19000 retail outlets, 6,600 LPG distributorships, 733 Lubes distributorships, 123 POL storage locations, 52 LPG Bottling Plants, 58 Aviation Service Stations, 3 Lube blending plants and 4 cross-country pipelines.

With a focus on sustainable solutions, the company is developing a vibrant ecosystem. Bharat Petroleum has been partnering communities by supporting innumerable initiatives connected primarily in the areas of education, water conservation, skill development, health, community development, capacity building and employee volunteering. With ‘Energising Lives‘ as its core purpose, Bharat Petroleum’s vision is to be the most admired global energy company leveraging talent, innovation & technology.

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Sushma Gets Ranked Best Developer in Punjab Based on Customer Reviews

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Delhi-based research firm International Brand & Research Forum (IBRF) gave AAA ratings based on customer satisfaction to Sushma Buildtech from Punjab and declared it the Best Developer in Punjab based on customer reviews. The survey was conducted across the region with a special focus on past customers; IBRF Global researched the quality & feedback index on various parameters to come up with the result.

Mr. Prateek Mittal, Executive Director,Sushma Group

Mr. Prateek Mittal, Executive Director, Sushma Group, said, “Our customers are the centre of our attention, and we value Customer Feedback and customer reviews as it helps us get to know our strength. We pay attention to the tiniest aspects in our grandest goals, and we make the biggest pledges in the tiniest details.

The Sushma Group has been a leading name in the real estate sector of Chandigarh right after its inception. The organization is known for providing world-class residential and commercial options with state-of-the-art amenities. A name to reckon with and is one of the top 10 developers in the Tricity region, the Group has a track record of delivering 14 projects in 13 years. The IBRF looked at the Sushma Customer Complaints over a period of time and compared with Sushma Customer Feedback for brand and specific projects. Sushma Customer Reviews were also studied and taken into consideration.

The Group has long valued customer satisfaction and has paid close attention to customer feedback. The Group has returned with their Happy Home Celebrations during the festival season to spread delight among homebuyers and present them with memories to last a lifetime. Every month, they are spreading happiness to 100+ families by satisfying them with superb, assured quality and the best location of their dream homes. They are encouraging individuals to enhance their celebrations by buying a new home.

Sushma has worked hard to ensure that all of its projects meet the highest standards of quality and consistency. The majority of its projects are located on PR7 Airport Road, which provides good connectivity.

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Oakridge Bengaluru School Principal Pallavi Mishra Speaks on Future of Learning

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In its 29 States and 7 Union territories, India has a staggering 20 million schools with 315 million students. Almost two third of these schools are government run and need more focus on professional development for teachers, holistic learning methods for students and technological integration in all aspects of daily school life. The tie up of 30 government schools in Delhi with IB (International Baccalaureate) the beginning of this reformation of schools and can truly accelerate equity in education.

Oakridge International School Principal Pallavi Mishra interacting with IB Students

IB is designed to evoke the curiosity in students about the world around them, thereby creating life-long learners. The curriculum is structured in a way that it exposes students to a wide range of activities, projects and experiences, that develop their personality and prepare them for the competitive world ahead. Right from p.y.p (primary years programme), children learn to approach problem solving in the design thinking method. Once a concept is introduced, it is researched, studied and understood through Math, English and Science. Consequently, children develop a transdisciplinary approach very early on. This habit of scientific investigation is nurtured in m.y.p (middle years programme) through the global contexts and approaches to teaching and learning. In fact, the vertical alignment of the curriculum is quite exception, what begins as unit of inquiry in primary, evolves into interdisciplinary unit and in d.p (diploma programme) it acquires a more formal structure through the extended essay and theory of knowledge. In other words, children are given several opportunities to explore and investigate a big idea in a structured manner with measurable outcomes. And in many ways, this form of learning provides the much-awaited reformation of the traditional Indian schooling system.

What is considered as extra-curricular in the traditional schooling system is embedded in the main academic curriculum and implemented via collaborative student-led initiatives. For instance, Oakridge Bengalurus JMUN (Junior Model United Nations) event is a platform where students speak as country delegates and debate over a host of on-going world issues from food crisis, to global warming and waste disposal. Events like these are one among the many in the IB way of learning, that nurture leadership, public speaking, and problem-solving skills in students

In the words of Sir Ken Robinson (International Advisor on Education) “It is time for an education system that is “flexible“, sees ‘connections‘ between all types of knowledge and provides ample ‘opportunities‘ for different ability groups and talents to flourish.”

To know more about Oakridge International School and their IB Programme visit www.oakridge.in/bengaluru.

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Amidst a Drop in Glove Prices – SRAM & MRAM Cements its Place in the Gloves Market

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The COVID -19 has reduced its intensity with the onset of the vaccines and stringent lockdown rules imposed by the Countries and Governments all across the globe, but in no way it has stopped completely. Slowly and steadily we are witnessing newer strains regularly, posing a challenge to healthcare authorities across the globe.

 

The world has seen a sea change in its attitude towards businesses and people. The synergies have somehow changed for good or worse. But one thing that stands out is the will to fight against all odds, be it the people or the businesses. One such business that started to thrive in the COVID-19 times is the business of Nitrile and Latex gloves. Almost, the whole world was running from pillar to post to secure allocations from glove manufacturers. Manufacturers doubled and sometimes trebled their capacities to accommodate the sudden surge. With the herd immunity in some locations, the entire demand of gloves peaked. Post that, with the advent of vaccines until the beginning of 2021, the demand suddenly died, resulting in an over-capacity produced lying in warehouses and ports and factories with businesses collapsing. Prices had dropped to almost pre-COVID levels with many businesses almost on the verge of shutting down their shops.

 

SRAM & MRAM Group a conglomerate from the UK, understanding the gravitas, has decided to make the glove business its mainstay. The brand has opted to continue the business against all odds. With its concentration on newer glove products and better marketing strategies, the group has decided to stay afloat in an otherwise shaky environment. The brand has taken such a bold step to continue further. All thanks to the TOP Gloves Corporation Bhd, the leading OEM supplier, world’s largest manufacturer of gloves to help salvage SRAM’s business initiatives in the Gloves market.

 

Special mention has to be made for Tan Sri Dr Lim Wee Chai, the Founder of TOP Gloves for extending his full support and helping in SRAM’s initiatives wholeheartedly. Dr. Hiranandani, Chairman of the SRAM Group conveys his heartfelt gratitude to Tan Sri Dr. Lim Wee Chai and the entire TOP Gloves Team for staying with SRAM and helping SRAM graciously and providing their dedicated support for their business in North America and Europe. With the continuous cooperation of Tan Sri Dr. Lim Wee Chai and his entire team, SRAM is expected to grow in the glove industry.

 

SRAM & MRAM Group was instrumental in launching a wide variety of PPE products and solutions under the brand name of “Walletz4u” to fight the pandemic. Currently, the brand is focusing on gloves of varying specifications, shapes, sizes and contours for varied industries. With the launch of Walletz4u, the group joins the league of the leading players to sell their own brand of gloves across the globe. SRAM & MRAM under its banner is currently looking to create a big foothold on all the premier types of gloves requirements without restricting itself to rubber and latex products.

 

Billionaire and the 8th richest person in Malaysia, Tan Sri Dr Lim Wee Chai, the Executive Chairman and Founder of Top Glove Corporation Bhd, in the year 1991 started with 1 factory and 1 line and has since transformed the brand to being the largest glove manufacturer with a 26% market share across the globe with 50 production facilities and 800 production lines in Malaysia, China, Vietnam and Thailand. The company is also listed on Bursa Malaysia (Kuala Lumpur Stock Exchange) and the main board of the Singapore Exchange (SGX).

 

In 2015, Lim completed his PhD in Management from the University of Selangor in Malaysia. He was conferred with an Honorary Doctorate in Business Administration by Oklahoma City University in the United States in year 2016. In August 2018, Lim was conferred an Honorary Doctorate in Entrepreneurship by Management & Science University, Shah Alam, Malaysia. In October 2020, Lim was conferred an Honorary Doctor of Philosophy (PhD) Degree in Business Management by the University of Cyberjaya and appointed as an Honorary Professor of the University. Tan Sri Dr. Lim was awarded the prestigious accolade Master and Country Entrepreneur of Malaysia by Ernst and Young.

 

The company today employs a sizeable number of employees across the globe directly or indirectly and Tan Sri Dr. Lim Wee Chai has made it his personal endeavor to take care of his employees. His philanthropic deeds need special mention as he and his wife donate a substantial portion of their income for the betterment of the community. His wife through her charitable venture Tzu Chi foundation has roped in Tan Sri to become a full-time volunteer for the efforts.

 

In spite of being the Chairman of the largest glove manufacturing company, Tan Sri Dr. Lim Wee Chai has helped new entrepreneurs achieve their due. SRAM & MRAM Group has been at the receiving end of Tan Sri’s graciousness to help take its baby steps, and will always be needing the cooperation and support of Tan Sri Dr. Lim Wee Chai.

 

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