Sales is considered the backbone of any business. Yet, the process is quite redundant today with legacy, one way communication mediums like PPTs, brochures and videos. While these collaterals have been an integral part of the process for a long time now, Liminal – a leading AR & VR reality player, is reimagining it as an interactive and intelligent experience.
An AR and Machine Learning driven – sales productivity platform from Liminal named ExploAR, is set to reshape the way sales teams operate across organizations
Liminal’s sales productivity platform, ExploAR, for manufacturers, leverages AR and deep learning, enabling businesses to adopt an immersive product demo, create AR marketing campaigns, and build a robust communication channel with sales teams and distributors.
The platform measures engagement metrics like customer experience, the effectiveness of the pitch, customer behaviour with the product, improvement areas and more – with an underlying goal; increasing customer engagement and deriving intelligence about their experience, understanding, and interest in a product.
Sales, until now, was measured on the base of closure rates – little emphasis was placed on the presentation of information. Also when a representative is pitching a product, he/she receives the first hand response of a potential customer. Such responses are crucial to understand gaps in the product offering, the pitch, sometimes even the brand positioning. However, there is no real mechanism to track and act upon these insights. Sometimes, companies prefer limited sales teams in order to ensure high quality demos and have measurability to the pitches. Organisations need a channel of communication with the last mile sales reps so that they get valuable customer insights, unadulterated responses and scalable sales teams. With ExploAR, this expectation is set to turn into reality.
According to Saketh (Founder, ExploAR), “Our aim is to expand the usability from being a demo tool to becoming a lead generation engine for our customers in near future. On the product front, the platform allows users to upload existing data, assign priority to information to focus on the USP, and create a dynamic product demo that transforms as per the users preference and customer needs.”
To co-create and optimise a sales pitch that captures presence, the ExploAR team understands the solution’s capabilities, fit the right use-case, train the end-users, and lock in all details before delivery. As the platform is designed to be a companys sales team ally, one doesnt need to be tech savvy to operate this product.
While AR and VR are already setting roots in the market, ExploAR’s proposition is uniquely essential because of sophisticated 4D interactive content, business productivity mechanism and much more, in the most primal stage of a companys success – sales.
Already working with big companies to optimise their sales pitch, the uniqueness of ExploAR relies on it being a dynamic product. Every aspect of the content (text, images, videos, feedback forms, etc) can be edited at any point by the user, as it offers aid during in-person product pitches. The platform is constructed to function alongside the priorities of the user and deliver a simplistic UI, as well as to make each pitch better than the last one.
This solution is set to empower organisations to extract the full potential of a high-quality engagement – like a sales pitch. It will enable them to communicate their value proposition interactively, enabling buyers to make quick and informed decisions.
For more information, please visit: www.liminal.in.
OSIA OSIA, India’s Homegrown Luxury Herbal Skincare, Registers 100 percent Growth in 2021
OSIA OSIA, India’s luxury herbal and organic skincare brand has registered a staggering 100% growth in 2021. Infact, since the time of its launch four years ago, the brand has managed this growth rate every year. Launched in the year 2018, OSIA OSIA has been successfully selling handcrafted, natural and organic herbal soaps in India, Europe, USA and Hong Kong through the online and offline retail channels. With over 20 varieties of soaps, it is among the leading luxury herbal soap brands in India.
OSIA OSIA by ZEZE
“OSIA OSIA delivers old world wisdom of ancient wellness practices. Ayurveda and meditation are nature inspired beauty remedies. We aim to provide a zen like experience when you use our product which will not only pamper your body but also calm your soul,” says Harsh Jain, Co-founder OSIA OSIA.
A conscious brand
From using certified organic natural herbs and oils for manufacturing the soaps, to using reclaimed wood for packaging, utmost care has been taken to minimize the carbon footprint. Also, the brand is skilling and training the artisans in the art of soap making through exclusive training sessions and giving them employment. At present, over 60 craftsmen are working in its factories in Bangalore and Delhi. Thus, OSIA OSIA is not just creating an authentic wellness product, but is also preserving environment and helping the marginalized section of the society.
In their endeavour to contribute towards the protection of environment, the founders, leading garment exporters, ventured into soap making. “Soap is a commodity which is used so frequently by everyone and is often laden with chemicals which harm the skin as well environment, so we decided to manufacture a 100% natural, organic and herbal soap for the consumers all over the world,” adds Jain.
The brand has seen a robust growth since its inception. The pandemic has further fueled the demand for their product as the consumers are now more focused on their wellbeing. “Wellness, which was earlier supposed to be meant for the niche, has now become a household name. More and more consumers are shifting to natural and organic wellness products,” he adds. Their exotic range of soaps are made with some of the rarest and most expensive of natural oils which are not only known for amazing skincare benefits but have spiritual and therapeutical qualities as well, thereby reducing the negative energies and alleviating stress.
Inspired by the success of its soaps, the brand is planning to soon add a complete range of wellness and skin care products with its joint venture partner ZEZE from USA. ZEZE launched the brand in US market in December 2021 and witnessing its commendable acceptance and growth in such a short span of time, is extended its partnership in India to establish a strong retail presence. The brand’s first exclusive retail store will be opened in Delhi NCR by the end of March this year.
“Our vision is to make OSIA OSIA a household name globally as the most authentic, luxury and organic herbal skin care and wellness brand,” adds Jain.
The price range of the soaps starts from Rs. 295 and goes upto Rs. 495 and are available online in all the leading online retail platforms in India, Europe, Hong Kong and USA. The offline retail presence is in Delhi, Hong Kong, France and Switzerland.
Available at: www.osiaosia.com, Amazon, Flipkart, etc.
Australian-Indian Joint Venture to Supply Hydrogen Powered Products and Vehicles
H2X partners with Global Automotive components manufacturer ADVIK Hi-Tech Pvt. Ltd. to manufacture fuel cells, generators and vehicles
New Joint Venture will build a global supply chain of products and components for hydrogen powered vehicles and powered products
The joint operation represents a major entry into the massive Indian market.
Australian Vehicle and Powered Products Manufacturer H2X Global Ltd. and Indian Manufacturing and Development Company ADVIK Hi-Tech Pvt. Ltd. today announced a joint venture for products and components for Hydrogen Vehicles and Powered products for India and for Global Market.
The vehicles and components have been designed and developed by the H2X Global design team and production is scheduled to start immediately to cater for the rapidly growing demand for hydrogen powered equipment and vehicles in India.
H2X is driven by a team with over 20 years of experience in Europe and Asia with the development of Fuel Cell and Hydrogen Vehicles and Power Systems and currently developing several customer delivery programs for Fixed Power Generation and vehicles in Europe, Australia, South East Asia, Africa and South America.
ADVIK is a global leader of Automotive components with a leading position in the Passenger car, Commercial Vehicle and Two-Wheeler production chain as a core supplier of high technology components to almost all major OEMs and over $100 million in annual revenues. ADVIK is a leader in high technology low weight application and together with H2X will take a leading position in the development and production of solutions for Hydrogen Power and Hydrogen Mobility in India.
Launching immediately H2X and ADVIK will begin production of H2X’s Series of Fuel Cell Powered Generators. H2X currently has several of these units in deployment in Australia. The first generators manufactured by the joint venture will be put into service with a large-scale power system providing emission-free power for ADVIK’s state of the art Research and Development Centre located in Pune, India.
“India is destined to be a leader in the Hydrogen Industry with strong support from Government and Industry. As a company which has always been ahead of the curve, we are aggressively pushing into the Hydrogen space as a core growth area for our company and as a leader of this movement in the country,” says Aditya Bhartia, Managing Director for ADVIK Hi-Tech. “We have great confidence in the product range from H2X as being one with several key opportunities to support to the deployment of Hydrogen in the Indian Market and together with our local knowledge and expertise we see great opportunity to develop this for the acceleration of the Indian Clean Energy movement.”
Over the past year, the two companies have been working together to explore opportunities for Hydrogen in the Indian market and as the dawn of the Green Hydrogen Revolution comes upon the country the Joint Venture is launched to position H2X and ADVIK as key players within that.
ADVIK will become a major supplier of products and components to H2X on a global level, using the significant power of the company as a leading supplier in the Automotive Industry. ADVIK will also be launching distribution activity for products from H2X through the Joint Venture, capitalising on the local knowledge and network of the company.
Brendan Norman, CEO of H2X believes that the Indian Market is critical to the long-term success of the Hydrogen Industry and that the partnership with ADVIK will be critical to the growth of the company. “We have long believed India is one of the great manufacturing powers of the world and we have found a great player in the automotive Industry in ADVIK. The cooperation between our companies gives us great strength in being able to address India but also to provide us with a strong Manufacturing Backbone to support our production activities in Australia and other parts of the world as well.”
The first products from the Joint Venture will be delivered to the market within the coming few months, with the power system in Pune being the highlight of the launch of the Venture. In showing this the Venture will stake its claim as one of the leaders in the upcoming hydrogen revolution.
“The opportunity for us to be able to launch a product to the Indian market at this early stage is reflective of the passion we have at ADVIK to lead our country and the world in terms of being active in new technological advancement,” says Aditya of the launch of the Joint Venture. “We strongly believe that through our partnership with H2X we come into a position where we can become a global leader in the Hydrogen revolution and strongly position the growth of Hydrogen in India as a strong pillar of growth into the future.”
About H2X Global
H2X is an automotive and power unit company focused on absolute sustainability. The company is focused on harnessing the most efficient and effective technologies, with the onus on capturing free and renewable energy sources. A specialisation in hydrogen is the basis of H2X’s growth, however, with a strong platform as a maker of electrically powered vehicles, the company has a versatile approach to finding the right vehicle for the right task.
For more information, please visit: www.h2xglobal.com.
ADVIK Hi-Tech Private Limited is a leading & Global automotive components manufacturer. We have been catering to the needs of a number of domestic and overseas customers across four continents in the passenger car, commercial vehicle, stationary engine and two-wheelers segment for the past two decades.
We provide products to our customers, keeping in mind their needs and specifications. Our customer base includes leading automotive original equipment manufacturers in India, Europe, the UK, US and ASEAN Region.
For more information, please visit: advik.co.in.
Benefit from High FD Rates and Deposit Safety with Bajaj Finance FD
Fixed deposit is one of the most preferred investment tools available in the market as it remains unaffected by fluctuating market trends. Furthermore, it is a reliable option to park ones hard-earned money in to yield higher returns on their deposit.
Benefit from high FD rates and deposit safety with Bajaj Finance FD
Banks, post offices, and non-banking financial institutions (NBFCs) offer fixed deposits in India. Each of these facilitators has its own set of benefits and features. However, investing in fixed income instruments generally yields lower returns than market-linked instruments.
When one aims to invest their money in a safe investment tool such as an FD for long-term capital appreciation, Bajaj Finance is a financier that offers the dual advantage of high FD rates and deposit safety.
Heres why Bajaj Finance online Fixed Deposit is an ideal investment option:
Earn more with high FD interest rates
Return on ones investment, i.e. applicable interest rates, serve as the primary criteria in determining where to invest. The FD interest rates in India rely on the RBI regulations. Change in the repo rate by the RBI affect commercial banks interest rates, but Bajaj Finance, being an NBFC, is not directly impacted by the change. Bajaj Finance Fixed Deposit interest rates remain relatively immune to the changes brought about by the cuts in policy rates.
Bajaj Finance offers one of the highest FD interest rates in India. Below is a table showcasing the interest earnings for different tenors for a citizen aged below 60 investing in a Bajaj Finance FD.
|Deposit amount||Tenor||Interest rate||Interest earnings||Total earnings|
|Rs. 3 lakh||36 months||6.80%||Rs. 65,456||Rs. 3,65,456|
|Rs. 3 lakh||48 months||6.80%||Rs. 90,307||Rs. 3,90,307|
|Rs. 3 lakh||60 months||6.80%||Rs. 1,16,848||Rs. 4,16,848|
Senior citizens get an additional interest rate of up to 0.25% over and above the base rate on their deposits.
Flexible payout options and Loan against FD
Post office and bank FDs generally dont provide the flexibility of getting interest payouts as per the investors choice. With Bajaj Finance, investors can opt for periodic interest payouts as per their liquidity requirements by depositing savings in the non-cumulative FD plan. This plan gives investors the option of choosing between monthly, quarterly, half-yearly or annual interest payouts.
Bajaj Finance also allows investors to apply for a collateral-free loan against their FDs. This facility is valuable during emergencies, like cash requirements for medical expenses. Investors can avail of up to 75% of the FD value.
Easy online investment process
An end-to-end online process adopted by Bajaj Finance online FD enables investors to benefit from an entirely contactless investment procedure. One can quickly fill the online FD form from the comfort of their home.
Bajaj Finance FD has been accredited by the highest safety ratings (FAAA) and (MAAA) by CRISIL and ICRA – Indias leading credit rating agencies. Investors looking to grow their savings can easily invest in a Bajaj Finance online FD without worrying about returns, defaults or untimely interest payouts.
About Bajaj Finance Limited
Bajaj Finance Limited, the lending company of the Bajaj Finserv Group, is one of the most diversified NBFCs in the Indian market, catering to more than 44 million customers across the country. Headquartered in Pune, the companys product offering includes Consumer Durable Loans, Lifestyle Finance, Digital Product Finance, Personal Loans, Loan against Property, Small Business Loans, Home loans, Credit Cards, Two-wheeler and Three-wheeler Loans, Commercial lending/SME Loans, Loan against Securities and Rural Finance which includes Gold Loans and Vehicle Refinancing Loans along with Fixed Deposits. Bajaj Finance Limited prides itself on holding the highest credit rating of FAAA/Stable for any NBFC in the country today.
To know more, please visit: www.bajajfinserv.in.
- OSIA OSIA, India’s Homegrown Luxury Herbal Skincare, Registers 100 percent Growth in 2021
- Australian-Indian Joint Venture to Supply Hydrogen Powered Products and Vehicles
- Benefit from High FD Rates and Deposit Safety with Bajaj Finance FD
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