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Social Media Automation Tools Every Business Should Have

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Since its inception, social media has come a long way. The rage started with Facebook and Twitter and then moved forward to platforms like Snapchat, Instagram, MySpace and GooglePlus. With so many platforms, promoting your brand on these platforms can be quite a time consuming process. If you are looking at simplifying your workload and in making the most of the time at hand, then these are the tools you should look at:

Picture Credits: https://www.agorapulse.com/

1. Agora Plus

In recent times, Agora Plus is the most comprehensive automotive tool present. The main reason this tool works is that not only does it let you plan, organise and schedule your content across six platforms, it gives you a detailed report to track your performance. With no limitations on the kind of content you promote, this tool is quite the life saver.

2. Hootsuite

One of the most widely used social media tools, Hootsuite works for even the most basic needs. From scheduling content and monitoring performance, this tool helps collect data by reviews generated from users. What makes this website stand out from Agora Plus is that you can check brand mentions and reply to comments and messages through the website itself. With its in depth reports and analytics, this website is what you need if you aren’t too deep into social media.

Picture Credits: https://buffer.com/

3. Buffer

With an extremely user friendly interface, Buffer works because it lets you post in a queue across different platforms. Apart from this, Buffer is also known for the way it gives you a comprehensive report with all your data in one place. In fact, even if you post the same content on different platforms, the tool generates individual links and analyses data based on those links. A mixture of Agora and Hootsuite, this tool is what you need to simplify your tasks.

Picture Credits: https://coschedule.com/

4. CoSchedule

Another social media automation tool, CoSchedule works because of how easy it is to schedule your content across various platforms. By using the interactive interface, this website lets you schedule over 60 posts at the same time. What makes this tool stand out that it lets you analyze which content worked well in the past and publish your previously posted content again. If you are looking for a comprehensive plan for marketing and understanding analytics, then get on to CoSchedule now!


Picture Credits: https://www.socialjukebox.com/

5. Social Jukebox

While all these websites are great for queuing and posting your content, they don’t really tell you what happens next. Social Jukebox takes care of this very problem. All you have to do is to place your content in different jukeboxes and when all the content is done, start making use of them again. The advantage here? Instead of making use of your content the same way as earlier, this website jumbles up the order so it looks like brand new. Because it comes with a Chrome extension, using it is extremely easy. Every time you find new content, all you have to do is drag and drop it into the different juke boxes.

Curating content and posting content is quite a cumbersome task. However, if you find the right platforms which simplify the process, then your life becomes extremely easy. If you think we missed out on any tools like these, comment and let us know!

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Entrepreneur Stories

Wacky Stories About Entrepreneurs

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The world of business is quite serious and can seem intriguing at times.  However, there are many people out there who proved entrepreneurs can have some really interesting personalities.  Here is a list of four crazy things famous entrepreneurs have done.

Wacky stories about famous entrepreneurs

1) Nicolas Berggruen

Famous philanthropist and investor Nicolas Berggruen avoided buying a house for years.  He preferred to travel and stay at various hotels all over the world. This unique lifestyle earned him the nickname of “the homeless billionaire.”  However, Berggruen decided to settle down and bought a house worth $ 40 million in 2017.

2) Yoshiro Nakamatsu

This Japanese inventor is credited for inventing many things like the floppy disk, jumping shoes with leaf springs and a wig for self defense.  He has more than 3,357 inventions to his name. In many interviews, Nakamatsu said underwater diving gives him the best ideas. He also claims to get best ideas when he spends time in his “calm room” made up of 24 karat gold.  Nakamatsu also predicts he would live till the age of 144.

3) Steve Jobs

Steve Jobs, the brilliant mind behind the famous Apple Inc., was also a bit eccentric.  He was known to be a perfectionist, however, he did many things which are considered crazy.  He would soak his feet in toilets in order to relieve stress. At one point, he ate so many carrots, his skin turned orange.  He also stopped taking showers after starting a meat free diet, as he believed the diet would help his body not to produce any body odor.

4) Robert Graham

The American entrepreneur, known for developing shatterproof plastic eyeglass lenses, was also an eccentric person.  He reportedly opened a sperm bank for geniuses, where donation was expected only from Nobel Prize winners. However, the idea did not work out well.

 

Which of these crazy stories about famous entrepreneurs surprised you the most?  Comment below and let us know.

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Burt’s Bees Founding Story

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Burt’s Bees is a famous American personal care products company known for using all natural ingredients in its products.  The Company was founded in 1984 in Maine under some unlikely circumstances. Burt’s Bees was founded by Burt Shavitz, a photographer turned beekeeper and Roxanne Quimby, a candle maker. 

Burt Shavitz, whose face has been gracing all Burt’s Bees products since the Company was founded, was a famous photojournalist who had his photographs featured in Time and Life magazines.  Shavitz considered his life unfulfilled in the city of Manhattan and escaped to rural Maine, where he started a honey business.  During this time, Shavitz met Roxanne Quimby, an artist and candle maker. 

The two struck up a partnership to start a candle making business using the beeswax from Burt Shavitz’s honey business.  They started the business with an investment of $ 200 in an abandoned one room schoolhouse. Shavitz and Quimby started selling their beeswax candles at a high school craft fair.  The business flourished and within a year, the duo made a $ 20,000 profit. In 1989, they increased their production after getting a large order from a New York boutique and moved their headquarters to an abandoned bowling alley.

During this time, Quimby came across a 19th century beekeeping book which included homemade personal care recipes using beeswax.  This prompted the Company to change its direction from candle making to personal care products. Burt’s Bees became a legal corporation in 1991 and introduced the most famous product of the Company, Burt’s Bees lip balm.  By 1993, the Company’s main focus was exclusively on personal care products. The Company slowly started expanding to international market and started selling its product in Japan by the late 1990s.

However, during this time, Roxanne Quimby forced Shavitz out of the Company over personal issues.  In 1999, Quimby bought Shavitz’s stake of the Company and offered him a $ 130,000 house in Maine. Quimby went on to sell the Company to the Clorox Corporation in 2007 for $ 925 million. 

Now, after 35 years since its inception, Burt’s Bees is still a popular brand, selling more than 100 products under its name.  The success of Burt’s Bees also made its founders, who were just small business owners earlier, millionaires.

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Michael Dell Unknown Facts

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Michael Sull Dell, the founder and CEO of Dell Technologies, is a well known businessman and philanthropist.  He is also considered one of the most powerful figures by several magazines. Here are some lesser known facts about Michael Dell.

Unknown facts about Michael Dell

1) Michael Dell, in an effort to enter the business world early, took a high school equivalency exam at the age of 8.

2) Like many self made billionaires, Michael Dell had a humble beginning and worked part time as a dishwasher at a restaurant and sold subscriptions of the Houston Post during his high school days.

3) Michael Dell started his first business when he was 12 and formed a marketing company which offered national stamp auction through mail.  The business was a profitable one, with Dell earning $ 2000 from it.

4) Michael Dell’s very first computer was an Apple II, which he later tore apart in order to see how the inside of the computer worked.

5) Even though Michael Dell is known as a tech giant, he attended college as a pre med student.  While at college, Dell started an informal business and eventually dropped out, after his business became a success.

6) Dell set a new record in the city of Manhattan when he purchased a penthouse at One57 skyscraper for $ 100.47 million.

7) Michael Dell is not just a businessman and philanthropist, but also an author.  Dell collaborated with author Catherine Fredman to write a book Direct from Dell: Strategies that Revolutionized an Industry, which describes Dell’s business journey.

Michael Dell climbed the ladder of success at an early age, with his focus and dedication.  Now worth $ 35 billion, he is an inspiration to many entrepreneurs. 

Which of these facts about Michael Dell did you find interesting?  Comment below and let us know.

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