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The Flagship Annual Management Conclave ‘Sapience 2021’ Organized by the Great Lakes Institute of Management, Gurgaon




The COVID-19 pandemic has transformed businesses forever and there is no going back to the old normal. The key takeaways from the flagship annual management conclave ‘Sapience 2021‘ organised by the Great Lakes Institute of Management, Gurgaon is that the pandemic accelerated the adoption of digital technology across sectors; adoption of AI and ML has increased exponentially, work from home for employees is here to stay and most bank & other financial transactions will continue to happen on digital platforms.

Great Lakes Institute of Management, Gurgaon

The theme of the conclave was ‘Purpose Driven Business in the Post Pandemic World‘.Industry leaders from across the domains of Marketing, Entrepreneurship, Human Resources, Finance, Analytics, Artificial Intelligence, Machine Learning participated in online panel discussions on business in the post-pandemic world. The event was conducted as a series from 24th November to 9th December, 2021.

The COVID pandemic took the world by shock. Companies faced overwhelming and unprecedented challenges during the pandemic. To survive the pandemic, companies had to quickly shed the old way of doing business and reinvent themselves by being agile and accelerating digital transformation.

“COVID-19 has accelerated the adoption of digital technologies by several years and many of these changes are permanent. I do not think any industry can go back to the old normal. The new normal is here to stay. Staying relevant and competitive in this new business and economic environment, will require companies to adopt new strategies and practices,” said Dr. Debashis Sanyal, Director at Great Lakes Institute of Management.

Experts at the marketing conclave agreed that the industry will have to adapt quickly to rapid proliferation of marketing technology, if companies have to survive and thrive in a post-pandemic world.

Key panelists Kapil Chanana, Chief Growth Officer, Eupheus Learning; Anurag Sharma, Vice President, Clark’s Lifestyle India; Solai Shakthivel, Senior Vice President-Buying & Merchandising, Metro Cash & Carry and Payel Basu, Director-Marketing, Zycus concluded that technology is reshaping the industry and organisational changes ignited by technology adoption is driving innovation and sustainability.

Marketing in the post-pandemic world is likely to be driven by digital technology. During the pandemic, consumers moved towards online channels. Companies have responded in turn by shifting to interacting with customers through digital channels. Ms Payel Basu, Director-Marketing, Zycus said, “Last one year was transformative for all technology players. The biggest change the industry has seen is an acceleration in digitization by 7-10 years. We had to find newer ways to do marketing. From in-person sales and face-to-face events, we moved to webinars. There was a drastic shift to persona focused messages. We adopted a persona-based segmentation while being agile and responsive in adding value to all our customer’s needs across geographies and segments.”

She further added, “Digitization has enabled the sustainability agenda globally. In Europe many organizations today prefer cloud based solutions. We have also seen an increased interest from federal segment for digitization, governments are going deeper in adopting technology. The need of the hour was to tailor marketing messages to each persona, whether it was the Chief Procurement Officer or the Chief Technology Officer, the crux was to articulate what value will the product bring to them.”

Panelists on a discussion on changing nature of human resources in the post-pandemic world, believe that companies will now have to contend with an employees market, given the increase in attrition levels worldover. The focus today is on employees, especially their mental health.

Globally, attrition levels are rising, with millions of employees leaving their jobs and chasing new opportunities as part of the “Great Resignation“.“Creating employee engagement activity is no longer about organising birthday parties. We need to take care of employees’ mental health and make them feel valued. The concept of employee benefit has also changed. In pre pandemic time, work from home was a benefit but now it is a priority,” said Jitendra Das, Director-HR, MoveinSync & WorkinSync, adding that there has been increase in trust deficit between employees and employers. “In the post-pandemic world, instead of tracking employees in the conventional way, we need to design employee objectives to meet the company’s goals. The line of thinking has changed. Employees can be anywhere in the world and still deliver,” he said.

The other panelists at the session included Shatrunjay Krishna, Group Head-Organisation Design, Learning & Development, GMR Group; Siddharth Nagpal, Senior Professional-HR, New Development Bank and Anmol Singh Grewal, Head-HR, Ashok Leyland.

For the banking industry, the pandemic turned out to be a blessing in disguise, according to panelists on the session on the changes in the banking and fintech industry in the post-pandemic world. The pandemic fast-tracked digitisation and proved that all banks must have a digital plan. “During the pandemic banks had to move to online only models,” said Abhinav Nehra, EVP & Head-Partnerships & New Business, Network International. “The transformation was incredible. Consumers preferred digital platforms, which forced banks to move almost all their interactions online.”

Banks should analyse the data they are seeing from their digital channels, to better serve their customers. “There is so much data available today that can be optimally used to build credit scores as well as lean service models to serve customers. This can help banks make decisions on lending and financial inclusion especially in no credit bureau emerging markets. Banks should use the crisis to identify how the customer journey can be improved,”Nehra said.

The other panelists who spoke at the session are Teena Jaisinghani, Head of Credit, Axis Bank, Singapore; Vineet Nagpal, Sr. Executive Director & Head of Change Management, Intertrust Group; Ashutosh Tiwary, Head-Credit Policy & Underwriting, Razorpay and Sandeep Das Gupta, General Manager-Finance, Mankind Pharma.

For the Artificial Intelligence/Machine Learning industry, the pandemic acted as a Chief Digital Officer for all organisations, achieving more success in a year than it has in decades. During the pandemic, more and more companies invested in Artificial Intelligence to allow for remote working, to improve customer experiences and to reduce costs. “This was a volcano that was building up before the pandemic and it erupted during the pandemic time,” said Avinash Chandra, Senior Director, Capgemini. “A lot of the conversations that we were having with our clients around AI and ML translated into actual business opportunities during the pandemic. Clients called us during the pandemic asking us if we could deliver on all the things that we talked about in the pre-pandemic time.”

The other panelists who spoke at the sessions are Aarthi Bharadwaj, SVP-Analytics (APAC), Essence Global; Swapnil Tambi, Director AI & ML, BNY Mellon; Vineet Shukla, Group VP and Head of Data, Mahindra Group and Vish Bodapati, CEO, Hedgeloop; Mr. Sethu Madhavan,Vice President, Biocon Biologics, Mr. Jayaram Mummadi, Vice President – Projects, Zen Technologies; Mr. Prashanth Koduganty, Senior Director, Optum Global Solutions; Mr. Akhil Srivastava, Director – Planning & Logistics – ISEA, Anheuser-Busch InBev; Ms. Shreedha Singh, Co-founder, TAC – The Ayurveda Co.; Mr. Kunnwar Vijay Parmar, Founder & CEO, Skilleit; Mr. Udayan Bose, CEO & Founder, NetElixir.

About Great Lakes Institute of Management, Gurgaon

Great Lakes Institute of Management, Gurgaon Campus, established in 2010, has emerged as one of India’s most innovative business schools pioneering the adoption of cutting-edge technology in business decision making. In the year 2019, Great Lakes, Gurgaon, received the prestigious AMBA accreditation and became the youngest Indian B-school to receive the accreditation. The institute was also ranked among the top 5 emerging management business schools by the National HRD Network (NHRDN) for the year 2018-2019. In 2021, it also received the NBA Accreditation for its PGDM program. The PGPM at Great Lakes Gurgaon is ranked 12 in India by BusinessWorld.

Located in the corporate hub of Gurgaon in Delhi NCR, the campus has extensive engagement with corporates catering to their human capital requirements while also benefiting from the perspectives of senior leaders actively participating in design and delivery of the programs. Great Lakes, Gurgaon, was the first b-school in India to offer an Analytics specialization in 2013 and to offer specialization in Artificial Intelligence and Machine Learning in 2018. The campus offers two full time programs – PGPM & PGDM – apart from executive programs. Students also have access to extensive perspectives from CXOs as well as gain practical experience through live projects helping them develop into Business Ready managers ready to deliver from Day 1.

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OSIA OSIA, India’s Homegrown Luxury Herbal Skincare, Registers 100 percent Growth in 2021




OSIA OSIA, India’s luxury herbal and organic skincare brand has registered a staggering 100% growth in 2021. Infact, since the time of its launch four years ago, the brand has managed this growth rate every year. Launched in the year 2018, OSIA OSIA has been successfully selling handcrafted, natural and organic herbal soaps in India, Europe, USA and Hong Kong through the online and offline retail channels. With over 20 varieties of soaps, it is among the leading luxury herbal soap brands in India.


OSIA OSIA delivers old world wisdom of ancient wellness practices. Ayurveda and meditation are nature inspired beauty remedies. We aim to provide a zen like experience when you use our product which will not only pamper your body but also calm your soul,” says Harsh Jain, Co-founder OSIA OSIA.

A conscious brand

From using certified organic natural herbs and oils for manufacturing the soaps, to using reclaimed wood for packaging, utmost care has been taken to minimize the carbon footprint. Also, the brand is skilling and training the artisans in the art of soap making through exclusive training sessions and giving them employment. At present, over 60 craftsmen are working in its factories in Bangalore and Delhi. Thus, OSIA OSIA is not just creating an authentic wellness product, but is also preserving environment and helping the marginalized section of the society.

In their endeavour to contribute towards the protection of environment, the founders, leading garment exporters, ventured into soap making. “Soap is a commodity which is used so frequently by everyone and is often laden with chemicals which harm the skin as well environment, so we decided to manufacture a 100% natural, organic and herbal soap for the consumers all over the world,” adds Jain.

The brand has seen a robust growth since its inception. The pandemic has further fueled the demand for their product as the consumers are now more focused on their wellbeing. “Wellness, which was earlier supposed to be meant for the niche, has now become a household name. More and more consumers are shifting to natural and organic wellness products,” he adds. Their exotic range of soaps are made with some of the rarest and most expensive of natural oils which are not only known for amazing skincare benefits but have spiritual and therapeutical qualities as well, thereby reducing the negative energies and alleviating stress.

Inspired by the success of its soaps, the brand is planning to soon add a complete range of wellness and skin care products with its joint venture partner ZEZE from USA. ZEZE launched the brand in US market in December 2021 and witnessing its commendable acceptance and growth in such a short span of time, is extended its partnership in India to establish a strong retail presence. The brand’s first exclusive retail store will be opened in Delhi NCR by the end of March this year.

Our vision is to make OSIA OSIA a household name globally as the most authentic, luxury and organic herbal skin care and wellness brand,” adds Jain.

The price range of the soaps starts from Rs. 295 and goes upto Rs. 495 and are available online in all the leading online retail platforms in India, Europe, Hong Kong and USA. The offline retail presence is in Delhi, Hong Kong, France and Switzerland.

Available at:, Amazon, Flipkart, etc.

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Australian-Indian Joint Venture to Supply Hydrogen Powered Products and Vehicles




  • H2X partners with Global Automotive components manufacturer ADVIK Hi-Tech Pvt. Ltd. to manufacture fuel cells, generators and vehicles

  • New Joint Venture will build a global supply chain of products and components for hydrogen powered vehicles and powered products

  • The joint operation represents a major entry into the massive Indian market.

Australian Vehicle and Powered Products Manufacturer H2X Global Ltd. and Indian Manufacturing and Development Company ADVIK Hi-Tech Pvt. Ltd. today announced a joint venture for products and components for Hydrogen Vehicles and Powered products for India and for Global Market.

The vehicles and components have been designed and developed by the H2X Global design team and production is scheduled to start immediately to cater for the rapidly growing demand for hydrogen powered equipment and vehicles in India.

H2X is driven by a team with over 20 years of experience in Europe and Asia with the development of Fuel Cell and Hydrogen Vehicles and Power Systems and currently developing several customer delivery programs for Fixed Power Generation and vehicles in Europe, Australia, South East Asia, Africa and South America.

ADVIK is a global leader of Automotive components with a leading position in the Passenger car, Commercial Vehicle and Two-Wheeler production chain as a core supplier of high technology components to almost all major OEMs and over $100 million in annual revenues. ADVIK is a leader in high technology low weight application and together with H2X will take a leading position in the development and production of solutions for Hydrogen Power and Hydrogen Mobility in India.

Launching immediately H2X and ADVIK will begin production of H2X’s Series of Fuel Cell Powered Generators. H2X currently has several of these units in deployment in Australia. The first generators manufactured by the joint venture will be put into service with a large-scale power system providing emission-free power for ADVIK’s state of the art Research and Development Centre located in Pune, India.

“India is destined to be a leader in the Hydrogen Industry with strong support from Government and Industry. As a company which has always been ahead of the curve, we are aggressively pushing into the Hydrogen space as a core growth area for our company and as a leader of this movement in the country,” says Aditya Bhartia, Managing Director for ADVIK Hi-Tech. “We have great confidence in the product range from H2X as being one with several key opportunities to support to the deployment of Hydrogen in the Indian Market and together with our local knowledge and expertise we see great opportunity to develop this for the acceleration of the Indian Clean Energy movement.”

Over the past year, the two companies have been working together to explore opportunities for Hydrogen in the Indian market and as the dawn of the Green Hydrogen Revolution comes upon the country the Joint Venture is launched to position H2X and ADVIK as key players within that.

ADVIK will become a major supplier of products and components to H2X on a global level, using the significant power of the company as a leading supplier in the Automotive Industry. ADVIK will also be launching distribution activity for products from H2X through the Joint Venture, capitalising on the local knowledge and network of the company.

Brendan Norman, CEO of H2X believes that the Indian Market is critical to the long-term success of the Hydrogen Industry and that the partnership with ADVIK will be critical to the growth of the company. “We have long believed India is one of the great manufacturing powers of the world and we have found a great player in the automotive Industry in ADVIK. The cooperation between our companies gives us great strength in being able to address India but also to provide us with a strong Manufacturing Backbone to support our production activities in Australia and other parts of the world as well.”

The first products from the Joint Venture will be delivered to the market within the coming few months, with the power system in Pune being the highlight of the launch of the Venture. In showing this the Venture will stake its claim as one of the leaders in the upcoming hydrogen revolution.

“The opportunity for us to be able to launch a product to the Indian market at this early stage is reflective of the passion we have at ADVIK to lead our country and the world in terms of being active in new technological advancement,” says Aditya of the launch of the Joint Venture. “We strongly believe that through our partnership with H2X we come into a position where we can become a global leader in the Hydrogen revolution and strongly position the growth of Hydrogen in India as a strong pillar of growth into the future.”

About H2X Global

H2X is an automotive and power unit company focused on absolute sustainability. The company is focused on harnessing the most efficient and effective technologies, with the onus on capturing free and renewable energy sources. A specialisation in hydrogen is the basis of H2X’s growth, however, with a strong platform as a maker of electrically powered vehicles, the company has a versatile approach to finding the right vehicle for the right task.

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ADVIK Hi-Tech Private Limited is a leading & Global automotive components manufacturer. We have been catering to the needs of a number of domestic and overseas customers across four continents in the passenger car, commercial vehicle, stationary engine and two-wheelers segment for the past two decades.

We provide products to our customers, keeping in mind their needs and specifications. Our customer base includes leading automotive original equipment manufacturers in India, Europe, the UK, US and ASEAN Region.

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Benefit from High FD Rates and Deposit Safety with Bajaj Finance FD




Fixed deposit is one of the most preferred investment tools available in the market as it remains unaffected by fluctuating market trends. Furthermore, it is a reliable option to park ones hard-earned money in to yield higher returns on their deposit.

Benefit from high FD rates and deposit safety with Bajaj Finance FD

Banks, post offices, and non-banking financial institutions (NBFCs) offer fixed deposits in India. Each of these facilitators has its own set of benefits and features. However, investing in fixed income instruments generally yields lower returns than market-linked instruments.

When one aims to invest their money in a safe investment tool such as an FD for long-term capital appreciation, Bajaj Finance is a financier that offers the dual advantage of high FD rates and deposit safety.

Heres why Bajaj Finance online Fixed Deposit is an ideal investment option:

Earn more with high FD interest rates

Return on ones investment, i.e. applicable interest rates, serve as the primary criteria in determining where to invest. The FD interest rates in India rely on the RBI regulations. Change in the repo rate by the RBI affect commercial banks interest rates, but Bajaj Finance, being an NBFC, is not directly impacted by the change. Bajaj Finance Fixed Deposit interest rates remain relatively immune to the changes brought about by the cuts in policy rates.

Bajaj Finance offers one of the highest FD interest rates in India. Below is a table showcasing the interest earnings for different tenors for a citizen aged below 60 investing in a Bajaj Finance FD.

Deposit amount Tenor Interest rate Interest earnings Total earnings
Rs. 3 lakh 36 months 6.80% Rs. 65,456 Rs. 3,65,456
Rs. 3 lakh 48 months 6.80% Rs. 90,307 Rs. 3,90,307
Rs. 3 lakh 60 months 6.80% Rs. 1,16,848 Rs. 4,16,848

Senior citizens get an additional interest rate of up to 0.25% over and above the base rate on their deposits.

Flexible payout options and Loan against FD

Post office and bank FDs generally dont provide the flexibility of getting interest payouts as per the investors choice. With Bajaj Finance, investors can opt for periodic interest payouts as per their liquidity requirements by depositing savings in the non-cumulative FD plan. This plan gives investors the option of choosing between monthly, quarterly, half-yearly or annual interest payouts.

Bajaj Finance also allows investors to apply for a collateral-free loan against their FDs. This facility is valuable during emergencies, like cash requirements for medical expenses. Investors can avail of up to 75% of the FD value.

Easy online investment process

An end-to-end online process adopted by Bajaj Finance online FD enables investors to benefit from an entirely contactless investment procedure. One can quickly fill the online FD form from the comfort of their home.

Bajaj Finance FD has been accredited by the highest safety ratings (FAAA) and (MAAA) by CRISIL and ICRA – Indias leading credit rating agencies. Investors looking to grow their savings can easily invest in a Bajaj Finance online FD without worrying about returns, defaults or untimely interest payouts.

About Bajaj Finance Limited

Bajaj Finance Limited, the lending company of the Bajaj Finserv Group, is one of the most diversified NBFCs in the Indian market, catering to more than 44 million customers across the country. Headquartered in Pune, the companys product offering includes Consumer Durable Loans, Lifestyle Finance, Digital Product Finance, Personal Loans, Loan against Property, Small Business Loans, Home loans, Credit Cards, Two-wheeler and Three-wheeler Loans, Commercial lending/SME Loans, Loan against Securities and Rural Finance which includes Gold Loans and Vehicle Refinancing Loans along with Fixed Deposits. Bajaj Finance Limited prides itself on holding the highest credit rating of FAAA/Stable for any NBFC in the country today.

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