Connect with us

Startup Hacks

Top 7 Things A Startup Must Have To Succeed

Smruthi Kishore

Published

on

Top 7 Things A Start-Up Must Have To Succeed,startup stories,startup stories india,2017 Most Read Startup stories,#startupstories,Tips to Successful Startup,Successful Startup Steps,Startup News

Starting a new business in this economy is indeed a tough job, but it is not impossible either. Here, we jotted down a few useful tips for a startup team to follow to be successful.

1) Being Self-Disciplined

Before money, an important factor for a startup to succeed is the self-discipline. Exercising self-control and sticking to the budget is a must! Running your own business exclusively in the start-up phase requires discipline in all areas. Deciding ahead of time your goals will be quite helpful. One should also decide what needs to be given a priority, when that is to be accomplished and also certain benchmarks to be set in order to succeed.

2) Acquiring Talented People

Young entrepreneurs cannot do it all alone. This means they have to hire people to make a great team. Acquiring talented people is half the battle. The ‘Talent’ should be treated with due respect and checked whether they match up with the qualities that the origanisation requires.

3) Do A Test Run Before Starting Up

There are many online survey tools such as Zoomerang.com, Surveymonkey.com, and Constantcontact.com which offer cheap yet reliable service which can be used to test, verify and tweak your model. The ultimate goal is to get to know your customers better. Trying out many other services like polls, surveys and focus groups can also be helpful to know what customers are searching.

4) Planning Marketing Strategies

After having a clear insight of who are one’s customers and what they are searching for, the next big step is to plan a marketing strategy. By doing this groundwork, you will certainly have an insight about who really are interested in your business and that will cut down the time. Ultimately you need not waste your time on those who aren’t really curious about your business. Building up your presence on social media is a prerequisite for spreading basic level information to potential consumers. Social media sites like Facebook and Twitter handles can be used for this purpose. Getting familiar with Search Engine Optimization (SEO) will make it easier for people to search your website.

5) Foster Teamwork

After hiring talented people, now it’s the turn of the entrepreneur to get the team to collaborate on finding solutions. Working together as a team will surely play a pivotal role in obtaining success rather than fighting with the problem with a single brain. Multiple brains can do a better job. For instance search engine giant, Google encouraged teamwork which in turn came up with an innovative idea like Google Glass.

6) Sharp Social Skills

Being active socially is a must for a startup to go a long way. The more social you are, the more you are going to benefit from it. As your product will be more variedly publicized, quite easily. Forming new relationships as well as nurturing the old ones will certainly help the vitality of your business.

7) Winning Through Multiple Means

Startups should not rely on one single product which the rivals can copy. The profit made by the first product should be invested to launch another product. This is known as winning through multiple means. This method of multiple means makes it harder for the rivals to copy a product.

Are you ready to try these principles? Well, Good Luck!

 

Continue Reading
Advertisement
2 Comments

2 Comments

  1. hack

    March 20, 2017 at 6:07 pm

    Hello! This is my 1st comment here so I just wanted to give a quick shout out
    and say I truly enjoy reading through your
    articles. Can you suggest any other blogs/websites/forums that deal with the same subjects?
    Thanks for your time!

    • Nishitha

      March 20, 2017 at 6:28 pm

      Thank you!

Leave a Reply

Your email address will not be published. Required fields are marked *

Startup Hacks

Why Tumblr, Reddit and Quora Are Marketing Goldmines

Published

on

Social Media Sites,Tumblr,Reddit,Quora,Social Media Marketing,Best Social Media Marketing Sites,Best Social Media Sites,Top 3 Social Media Sites,Social Media Platforms,Social Media For Business Marketing,Social Media Sites 2018

When brands and businesses look at social media marketing, they tend to overlook these sites such as Tumblr, Reddit, and Quora that are essentially marketing goldmines. Let me tell you why.

These websites will give your brand or business exclusive access to build brand awareness; in a niche market, that is not already saturated. Unlike traditional social media outlets, that require a large amount of following to get your brand noticed. Websites like Tumblr, Reddit, and Quora let brands and businesses directly engage and connect with their audience.

Shall we take a look at the numbers? They speak for themselves.

  • Tumblr has 550 million monthly users with a global rank of 50, and 22 in the US.
  • Reddit posted 8 billion page views in November 2016. With over 250 million active users every month; with a ranking of 11th in the US, and 26th in the world.
  • Quora generates 200 million monthly visitors. The site ranks within the top 60 websites in America, and top 100 in the world.

All three websites work differently, to make the most of each one make sure you do not post the same content on every website. Tailor it, to the needs of that particular website.

Thirty-nine % of Tumblr’s users are under the age of 25 and they are very clever, so, if your brand wants to gain their attention, the posts are required to be interesting, funny, and most importantly original. Submit a post that looks like an advertisement or a marketing ploy, you’ll find yourself losing followers.

Remember to be always consistent as 47% of Reddit users are online almost all the time, hungry for content.

To make it work on Reddit, make sure your texts posts are relevant to the subreddit where you are posting. As a brand, you should monitor those topics and have a say in your field of expertise.

On almost every other social network, the number of followers is important. People like to proudly flaunt and brag about the number of followers they have. Tumblr is different. It’s rare to find a Tumblr blog which displays the number of followers it has. Tumblr users care more about the interactions they have with other users, they want to build more meaningful relationships.

Quora is a great way to find out what issues are puzzling your current and potential user base, use this information to determine the direction of future content.

On Quora, as long as you clearly state for whom you work, you can also explain how your product can help solve someone’s problem. How’s that for direct marketing?

If you want your brand to reach this untapped demographic of the “cool kids,” then hop on these website bandwagons now!

Continue Reading

Entrepreneur Stories

How Online Marketing Can Be Used To Promote Your Business

Startup Admin

Published

on

How Online Marketing To Promote Your Business,Startup Stories,Startup News India,Latest Business Updates 2018,Online Marketing Tips,How to Promote Your Business,How to Grow Your Business,Define Your Target Audience,3 Ways To Promote Your Business

First, you need an idea, then you define a target demographic and finally, you make sure your product is of selling value! Once you have all your formative ducks in a row, its time to think of a marketing strategy. In a world that is leaning towards the digital side of life, there is so much one can do to grow a new business. If you are still wondering about how to grow your business the digital way, then these strategies might just help you!

1. Social media 

In this digital world, social media just cannot be ignored. This is where all the “magic” is happening. A rule of thumb to follow for social media is to be authentic and true to you as well as to your brand. Your audience can smell pretense a mile away and the moment they detect signs of false promises, your brand is negatively affected. To create a direct contact with your audience, make sure you reply to messages as often as possible. By doing this, you are building a loyal audience for yourself and letting people know that you are open to feedback! Social media is tricky and done right, it can help your business grow in leaps and bounds!

2. Leverage influencers 

Influencers are the new flavour in the field of online marketing. If you are looking at a way to increase the online presence of your brand without taking years to build your audience, then influencers are the way to go! Find the right influencer in your niche so that you target the right audience. It is not just about spreading your message. It is about spreading your message to the right consumer base. If you can do this properly, then you can reach a sizable audience for not much money invested when you think about the potential profit it can return.

3. Be different 

“Be you. Everyone is already taken.” How many times have you heard this and why does it ring so true? Simple answer? It is! Everyone is already taken, why do you want to sing the same old tune over and over again? With social media being social media, there us the chance of being different by being you. Be original and quirky and uniquely represent your business through advertising and marketing. Show everyone not only why your business is awesome, but why it is head-and-shoulders above everyone else.

The world is constantly growing and with change, comes innovation and creation. No matter what marketing strategy you use, if you do not have an effective sales funnel and optimize your conversions, you will just be throwing money away.

Continue Reading

How To

Women Entrepreneurs Who Rule With Their Crew

Smruthi Kishore

Published

on

Women Entrepreneurs,Startup Stories,Startup News India,Best Motivational Stories,Female Entrepreneurs Rule,Top Female Entrepreneurs,First Youngest Woman Entrepreneur India,Most Successful Female Entrepreneurs,Women Inspirational Stories of Success,Empowering Women

For generations, male dominance has overpowered every aspect of life. However, women have been working together and fighting the system. While movements like #MeToo and the Women’s March have been helping in empowering women, there is still a gap when it comes to female entrepreneurs. Women in lead roles are a rare phenomenon but when it does happen, everyone stands up to take notice. To stay sane in a forever competitive world, these five friendships are extremely crucial.

1. The Been There Done That One 

When you are starting out as an entrepreneur, it is important to have a mentor by your side. When that mentor comes in the form of a close friend, it makes things all the more exciting! Since women face unique challenges in business, it is critical to have this experienced entrepreneur on your side to guide the way forward.

2. The Industrious One 

There are friends who talk business and those who avoid the subject entirely. When starting out, it is important to have that one friend who knows the in and outs of the business world. Not only can you geek out together, you can also stay up to date with everything in the world of business and commerce! An added bonus? This friend can keep you sane through the tough times, especially when it seems like no one else understands what you are going through!

3. The One Who Everyone Knows 

There is always that one friend who seems to know everyone or who is known by everyone. This particular social butterfly will help you expand your circle in ways you did not know was possible. A friend like this is important for every female entrepreneur to have, giving you the opportunity to grow and expand your business like never before!

When growing, it is important to surround yourself with people who have your interest at heart. Identify the females you need to add to your circle. Then start building those relationships one brunch at a time!

Continue Reading
Advertisement

Recent Posts