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Gmail – Tips And Unknown Facts



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Arriving as an invitation only platform, Gmail has today become the largest email service provider. Despite being used by almost everyone around the world, there are still facts and tricks which even the most avid Gmail user has today forgotten. Here is making your week better by taking a look at unknown facts and tips about Gmail:

1. Driving directions from Gmail

While Google Maps is a dedicated app which gives you directions and helps with navigation, Gmail can also help with this service. By detecting your current addresses and the location of where you want to go, Gmail creates a link and asks if you want to map the path. Apart from giving you the route to and from a place, Gmail also helps in tracking your orders and packages!

2. Gmail almost didn’t have a logo

Right till the night leading up to its launch, Jim Davis wasn’t sure if he wanted a logo to go with the email service. An entire team of designers worked to reinvent the way the logo looked and came up with the final design shortly before the launch. If they hadn’t gotten it right, Gmail would have been logoless.

3. Everything has a shortcut

If you thought only Windows or applications like Excel had shortcuts, think again. To help people use Gmail better, Jim Davis and team installed a shortcut within the app. To see what we mean, press “Shift + ?” to see the complete list. You can thank us later!

4. Read receipts

Just like every communication service, Gmail also has the option of giving you a read receipt. By adding extensions like Bananatag Email, Sidekick and Intelliverse Email Tracking, you can now get notifications when people read your mails. Worry no more about delayed responses and wrong IDs because Gmail has your back now.

5. The Gmail Server Status

Unlike other apps, Gmail lets you take a look at when the app crashes. While Gmail doesn’t go down very often, the Gmail Server Status helps in keeping users up to date about the crashes. All you have to do is check the App Status Dashboard and you can get all the details about when the app is down and when it is expected to go live again! You’re welcome.

6. Online while offline

Forget issues related to no internet because Gmail lets you send mails even when you are offline! All you have to do is enable the app Offline Gmail Google Chrome and voila! From reading mails to writing new mails and responses, the offline mode is basically your best friend for life, at least when it comes to Gmail!

We bet you didn’t know these things about Gmail. If you think we missed out any other facts and tips about Gmail, comment and let us know!

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How To

Apps Which Help Track Your Goals



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There is something truly satisfying when you set goals and finish them on time. While we know the importance of this process, not all of us are able to stick to the timelines. Thankfully, with technology helping us in every way possible, apps have now made it easy for us to do just this. Here is our list of apps which not only track, but also help you achieve the goals you set:


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This app comes with a two fold advantage. Not only does it allow you to track your goals, it also lets you set new ones based on your habits. Moreover, by setting targets and reminders, this app also lets you map your journey from the beginning and lets you celebrate when you cross your milestones. Furthermore, the apps uses crowdsource encouragement and after you choose the type of goal you want, it connects you to a coach who helps you see the goals through. Not only that, the app connects you to the Lift Community, where you get prompts from other users to finish your tasks on time. If you are really keen on finishing your goals without interruptions, then this is the app you should get now!

2. Strides

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Unlike the first app, Strides works on helping you stay organised and track your goals. By giving you four unique tracker types, this app helps you give your life a routine. Easy to customize and a great place to keep your goals list on, Strider helps by giving you progress charts of how you are doing. To stay on top of things, get on this app as soon as possible.

3. ToodleDo

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Just like Strider and, ToodleDo is an extremely handsy app which is designed to keep track of all your goals. You can also customize the app in a way which lets you organize, schedule and repeat tasks. On a side note, its extremely fun to say the name of the app out loud. Try it every time you finish a goal!

4. GoalsOnTrack

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A little more advanced than the above mentioned apps, GoalsOnTrack lets you work with your goals based on the S.M.A.R.T., (Specific, Measurable, Attainable, Realistic and Time bound) goal setting trend. By breaking down the bigger goals into smaller chunks, this app lets you finish smaller tasks first and then tackle the bigger ones. What makes this offer further interesting is that it lets you journal your accomplishments and habits, thereby giving you a clear picture of how much you have done so far. The only slag here is that to use all these features,  you need to pay a membership fee. However, that seems like a small price to pay when the goal is so big, right?

5. ATracker

Have you ever wondered why your waking hours never seem enough and that you seem to be spending too much time on other things? ATracker helps you keep track of where your time is going and on what you spend the time most. By breaking down your tasks, this app lets you organise your daily lists on a pie chart and helps you manage time in a way which is efficient. If you think you aren’t being all that productive and need to get back on track, then ATracker is exactly what you need.

Set goals and don’t be afraid of not finishing them. Apps like these are the best way you can get things done. If you think we missed out on any other apps like these, comment and let us know!

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Ways Facebook Messenger Is More Than Just A Texting App



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Social media giant Facebook’s messaging app, Facebook Messenger, is being so widely used, it is quickly becoming as popular as Facebook itself. While the app may have started off as a stand alone messaging service, the Facebook team clearly has a lot more plans for the app. Apart from texting and video calling people, here are some cool things the messaging service does!

1. Create stories

While Facebook, Instagram and Snapchat requires you to create stories directly through the app, Facebook Messenger lets you create stories through the messenger service. Available for 24 hours, you can change your settings to let more than just one person view the story! Try this now, if you haven’t already.

2. Use augmented reality to shop

If you can’t find enough places to shop at or if you are too lazy to switch through apps while shopping, then worry no more. Facebook Messenger is now using Augmented Reality to help you shop better and faster. To make things better, you can take pictures of what you want (like a sneaker or lipstick) and see how they look on you before you place the order. In fact, brands like Nike and Sephora are already on board, making shopping an extremely easy task!

3. Encrypted chats

Did you know  WhatsApp is not the only messaging service which provides encrypted chats? Facebook Messenger also has a service now which lets you have encrypted chats  which cannot be decoded, come what may. All you have to do is to click on the “Secret” tab located on the top right corner. To make sure your chats are safe and record free, set a time period for when you want the messages to disappear . Using the end to end encryption service, Facebook Messenger makes sure even your government cannot read or track your chats!

4. Use it as a money transfer system

If you do not want to use apps like PayPal and PayTm to send or receive money, then it is time to move over to Facebook Messenger. All you have to do is go to the settings and connect your credit card with the app. To transfer money, tap on the name of the person to whom you want to send the money  and just hit the bottom left button. Life made easy or what?

5. Unsend messages

One of Facebook Messenger’s latest features, the unsend message button, is now here! The unsend feature lets you delete messages within ten minutes of sending them. Unfortunately, Facebook Messenger isn’t at the point where it can hide the fact that you deleted a message. Just like with WhatsApp, the other person will get a notification saying you have deleted the message. Let’s admit it. We all wanted this feature and now that it is here, you can’t stop using it.

If you haven’t tried these features yet, the time to do it is now!
P.S., if you know other features of which we do not, comment and let us know!

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Influencer Marketing – Why Should You Use It?



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We are at a time when brands can no longer rely purely on celebrity endorsements or ads. With too many false advertisements and too many celebrities pretending to use a product they really  do not, the time for a change has now come. With a change like this, a new wave of marketing called influencer marketing was introduced. In simple terms, influencer marketing is the process of using a famous person on social media to promote your brand. While the person may not be a major celebrity, the number of followers the influencer has is so vast and varied, the reach of the brand increases multifold. Here is why you should use influencer marketing:

1. Influencers generate stats

Perhaps one of the simplest benefits of influencers lies in the fact they generate stats for brands. The moment an influencer starts talking about your brand, generation of sales starts and as a result, so does the generation of statistics. The views your brand gets depends on the length of your campaign and the kind of influencer with whom you interact. One of the best ways to understand this point is by looking at how luxury watches producing company, Daniel Wellington, used both celebrities and regular influencers to further its brand. Averaging between one and two posts a day, Daniel Wellington’s Instagram started doing so well, the reach jumped to at least 1.4 million a day!

2. They help build brand awareness

Another advantage of using influencers is they help build brand awareness and spread the word about what your brand does. Diageo, a whiskey distillery, used the cult actor Nick Offerman (from Parks and Recreation) to promote their brand. What Diageo did was to place Nick in a strategic way in front of a fireplace and shot a 45 minute long video. The obscure placement of the product and Nick’s charm made the video go viral, it garnered over 3 million views since the time of its launch! By using Nick, Diageo got over 17,000 subscribers for its YouTube channel and almost 840 million social media impressions to date. Not only did Diageo use a slightly off beat celebrity for its brand, it also made the best use of an influencer!

3. Influencers are extremely influential

According to a recent study, 84 % shoppers buy products only after getting information about the product online. While not all products are talked about by major bloggers or celebrities, influencers help bridge this gap. According to a poll done by Adweek, influencer campaigns earn $ 6.85 for every dollar spent. If this is not a great return, then what is?

4. Influencers know their audience

One of the other advantages of using an influencer is that you can work with someone who knows their audience really well. Influencers really understand who their target audience is and with the kind of content they create, they work on reaching a large group of people you wouldn’t have thought of otherwise. Take Nissan for example. They utilized influencer marketing to the very max and with four inhouse influencers, they create multiple influencer campaigns at the same time. One of its campaigns did so well, it got 470,000 views in just a day!

5. They know how to think outside the box

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Perhaps the best thing about influencers is they know how to think outside the box. All you have to do is to give them a brief about your campaign and tell them what you want to achieve from your collaboration with them. When Pepsi was working on increasing its sales at Walgreens, Pepsi collaborated with multiple influencers all over the place to distribute the 200 bottles of special emojis. The influencers created content so well, they helped drive the audience to multiple Walgreens and Duane Reeds stores!

Done right, influencer marketing can really make a strong difference for your brand. If you think we missed mentioning any other reasons as to why influencer marketing is important, comment and let us know!

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