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Google Maps Unknown Facts

Smruthi Kishore

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Google Maps Unknown Facts,Startup Stories,Startup News India,Latest Business Updates 2018,Facts About Google Maps,Google Maps Facts,Interesting Facts About Google Maps,Behind Google Maps,6 Facts About Google Maps,Crazy Google Facts


Whether you are stuck in traffic or lost in the wilderness or planning a road trip, you have definitely used Google Maps atleast once in your life. This Google app makes your travel time shorter, by letting you discover routes free of traffic and easy to navigate roads! While you know the basics behind Google Maps, there are so many things hidden beneath the web sheets. Here are some unknown facts about Google Maps that will definitely blow your skirt up!

1. A discovery was made 

Did you know that the largest natural bridge on earth was virtually unknown to the rest of the world, until it was observed on Google maps!

2. Weed oh weed!

Swiss Police used Google Earth to find a two acre weed farm! On a side note, this discovery was made by accident!

3. Always for Barrack Obama

When you zoom into the White House on Google Maps, you can still see Barrack Obama’s face! How cool is that?

4. Google Maps, you disaster causer! 

Nicaraguan troops once accidentally marched into Costa Rica, destroyed a protected forest, dredged the San Juan river and dumped all the stuff they scooped out of it into Costa Rican territory, all because their commander used Google maps when planning, instead of military charts. Oh Google Maps, you destroyer of peace!

5. North Korea does not want to be found 

Did you know that Google Maps does not work in North Korea? No, really. If you look for places in North Korea, Google Maps does not show anything!

6. The Google Forest 

There is a rainforest in Africa nicknamed the ‘Google Forest’ because it was discovered by scientists using Google Earth!

Google Maps is fun to use if you know the ins and outs. If you think we missed out on any cool Google Maps facts, feel free to comment and let us know!

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Entrepreneur Stories

Major Startup Acquisitions In 2018

Smruthi Kishore

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While the last year saw a host of interesting acquisitions in the startup world and the tech world, this year saw some major players in the industry taking over startups to help boost their positions in the world. From Amazon acquiring Tapzo to the much talked about Walmart and Flipkart deal, here are all the major acquisitions which took place in the tech world in the last year.

1. Walmart and Flipkart deal

Touted as one of the largest tech acquisitions in India in recent times, the Flipkart take over by Walmart was done with a lot of public speculations and comments! Big in terms of size and investment, Walmart acquired 77 % stake in Flipkart with a whopping investment of $ 16 billion! While the initial reaction to the deal was one of elation and excitement, the consequent exit of Flipkart’s initial founders (Binny Bansal and Sachin Bansal,) came as a tale of caution for future startups looking at foreign investment! Despite all the negativity surrounding this takeover, this acquisition remains one of the biggest ones of the year.

2. IBM acquires Red Hat

IBM’s acquisition of Red Hat with an investment to the tune of approximately $ 34 billion is marked as one of the largest acquisitions of an open source company. Touted to be a game changer in this field, IBM acquired Red Hat by paying a premium of 63 %. Through this deal, Red Hat is being positioned as the first company to hit and break the billion dollar per quarter ceiling, making this take over an extremely lucrative one for the North Carolina based software providing companies.

3. Zomato takes in TongueStun

While the year 2017 saw Zomato being sidelined by Swiggy, this last year saw Zomato grow by leaps and bounds. Post securing investments to the tune of $ 410 million in two rounds, the food based app expanded its services by acquiring TongueStun. One of the primary reasons for Zomato to do this was to help users order food from cafeterias via the app. Furthermore, in an attempt to squash its constantly growing competition in the form of Swiggy, Zomato also acquired TechEagle, a service which drastically increased its delivery options!

4. Amazon buys Tapzo

Another company which is positioning itself for a productive 2019, Amazon acquired Tapzo in an attempt to improve its overall performance. This acquisition reportedly saved Amazon at least two years of time to build the kind of user base and services currently offered by Tapzo. Post this takeover, Amazon is going to integrate Tapzo into Amazon Pay, which will help in improving Amazon’s existing payment strategies.

5. Mettl gets bought over by Mercer

The acquisition of Mettl (an online HR automation service) by Mercer was important for not one, but two reasons. Firstly, it was the first takeover of this kind happening in this area and secondly, this acquisition saw an increase in the investment by 7 times of that which Mettl initially secured in the first round.

Looking at this last year, these acquisitions were quite extraordinary to say the least. If you think we missed out on any others which need to be mentioned on this list, comment and let us know!

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Why Good Customer Service Is Important To Your Brand

Smruthi Kishore

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Good Customer Service,Important of Customer Service,6 Reasons Customer Service Is Important,Increases Customer Lifetime Value,Importance of Customer Satisfaction,Customer Service Strategy,New Business Ideas 2018,Best Startup Ideas 2018,Best Startups in India 2018,startup stories,Startup Success Stories 2018

In today’s competitive world, entrepreneurs, new businesses and even seasoned companies face a serious problem: that of the constantly changing world of expectations. Those who know how to adapt, survive the dark times and those who don’t, end up failing in their walk toward a brighter tomorrow. One of the key ways to avoid failing is by providing great customer service to your clients. However, if you are still not convinced why your company needs good customer service, then these tips could help!

1. Customer service improves customer satisfaction

On an average, it costs almost five times the average amount to attract new customers. However, when you have a great customer service in place, your team will make sure new customers come to you without all the extra investments. Further, a seasoned customer service team helps in reducing the costs that come with selling to a new customer as well!

2. You are remembered through the service you provide

While all your customers may not be with you on a long term basis and only stay with you for a particular time period, they will remember you for the service you provide. It is easy for people to remember the bad service and when good things come, they aren’t hard to forget either. A bad image takes a long time to fix and a good image takes a long time to build. This is where good customer service can be used!

3. Customer service provides value

A great customer service helps in getting all your questions answered and in ensuring all the expectations are met to perfection. Furthermore, an added advantage of this is, your customer service team can also help in building and maintaining relationships with your clients!

4. Customer service helps in ensuring differentiation

Satisfaction is a rare commodity in the business world. When two companies provide the same service, there are a few things which can differentiate one service from the other. Your customer service team helps in ensuring this differentiation is maintained.

5. Increases the customer lifetime value

According to a recent study conducted by a business service company called InfoQuest, it was proved, a happy customer increases the revenue earned by the company by 2.6 times!  When you have a team which knows how to maintain satisfaction levels of your customers, your revenue automatically increases by leaps and bounds!

6. Good customer service helps in solving problems

More often than not, when you are busy running your company, you forget to take into stock all the different problems your clients are facing. A good customer service team helps in avoiding and solving exactly these problems. If your customers know they can reach out to your customer service team with their problems and questions, the situation is likely to be solved quicker than earlier!

When it comes to your business,it is extremely important to have your customer service in order. If you think we missed out on mentioning any other ways in which good customer service is essential to a brand, comment and let us know!

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How To Market A Small Business

Smruthi Kishore

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How To Market Your Small Business,Best Startup Ideas 2018,Best Startups in India 2018,startup stories,Startup Success Stories 2018,Small Business Marketing,Marketing Strategy Small Business,Small Business Strategy,Best Small Business Ideas,Small Business Ideas 2018,5 Types of Business Marketing Strategies,Tips for Small Business Marketing

Marketing is expensive and if you are a small business just entering the ring, there is no denying that basic fact. While you may have a marketing plan in place, the costs might just turn out to be too great to handle. Here are some great ways you can push yourself and still make a mark, no matter how strapped for cash you are.

1. Network

At a time when people rely on what the world is saying, networking is a really good tactic you can use to build the presence of your brand. While your network may trust the person you are, they may not trust your business in the initial stages. Let them know you are open and reach out to the large circle around you. Afterall, everyone always needs someone who can get things done and instead of them going to a random person, why not let them know you are available?

2. Create a space for yourself in the industry

More often than not, people forget to realise the importance of trust. As a new company, this factor is all the more important as it will help in propelling you to the front. Find the opportunities where your business can be of use and leverage the trust people have in you to build your company’s worth. Use your content to your advantage and make the most of your network to cement your place in the industry.

3. Work with other businesses

With digitization being what it is today, most of the ideas are no longer original. To avoid being pigeonholed into a certain corner, start collaborating with other businesses working with the same idea. Put together a group of non competitive, like minded people and make the most of these relationships with redirection and cross promotions. A major advantage of collaborating with people is, it helps in increasing your network and in letting people know you are a new force in the field!

4. Let your content talk about your business

With the world moving the social way, it is important to use the right words to make the right impact. When introducing your business to the world, using social media to the most is one of the best ways to achieve success. Through the use of catchy taglines and hard hitting messages, you can say a lot about your brand. Your content can reach a large audience and when you use the right words in the right way, your brand can be easily discovered.

5. Let the presence of your business be felt

Your business can’t reach people unless you start talking. Hold events, meetings, sessions and invite potentially interested people to learn more about who you are and what you are doing. Every business needs an audience and when you start spreading the word about yours, that is when the world will get ready to sit up and listen!

Establishing your business may be a dream come true. However, marketing the business may be harder than you think. If you feel there are other ways you can market your business, comment and let us know!

 

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