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Pepsico Unknown Facts

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Pepsi, a soda which has stood the test time of time for more than a 100 years now, has quite an interesting growth journey. Initially known as PepsiCo, one of the world’s most adored beverage came to life more than a hundred years ago (on 28th August, 1898.) Before you make the tough call of choosing between Coca Cola or Pepsi, check out these super cool facts about Pepsi!

1. The original beginning of Pepsi

Before Pepsi became what it is today, it had a different story. PepsiCo was a result of the combination between two really great companies: Pepsi Cola and Frito Lay. A natural combination of two much loved things, this merger in 1965 resulted in a series of extremely successful unions later on as well!

Picture credits: Pepsi.com

2. The original purpose of Pepsi

Originally invented by Caleb Davis Bradham, Pepsi was called something completely different in the beginning and had an entirely different purpose. Called Brad’s Drink, the combination of sugar, water, caramel, lemon oil, nutmeg, kola nuts, and a few other ingredients (Pepsi) was thought to cure indigestion. Never meant to be a world loved soda, Pepsi’s initial days were not as immensely popular as what it is today!

Picture credits: Pepsi.com

3. The bigger, the better

Just like the saying, “The Bigger, The Better,” Pepsi had a simple formula as well: go big, or go home. Sticking to what it believed, the soda manufacturer was the first to make and produce the now famous 2 liter bottles! Invented by Nathaniel Wyeth in the 1970s, the bottle was made of polyethylene terephthalate and was the first of its kind to not break into pieces when dropped on the floor. Lighter than glass and strong enough to support the liquid’s weight, this new invention became such a hit, it was immediately accepted all over the world.

Picture credits: target.

4. Pepsi was the first to use sky writing

Breaking ground in yet another new way, Pepsi was the first to use sky writing as an advertising tool. In 1932, Bradham hired pilot Andy Stinis to write Pepsi’s name across several states all over the United States to let people in different states know it was coming. The minute the cloud shaped words of Pepsi started appearing in random places, the idea became an instant hit. During the next ten years, the Pepsi team hired 14 sky writers and by the year 1940, the soft drink company had written more than 2,250 messages across the skies of the United States!

Picture credits: Pepsi.com

5. More than 122 years old, more than 11 logos

The symbol that is now unanimous with Pepsi was extremely different in the beginning. While there have been over a 122 variations of Pepsi’s logo, the iconic globe sign has remained constant through the years. Did you know that the most recent version of the logo was designed to the tune of $ 1 billion by the Arnell Group and in order to create it to perfection, there was a 27 page design brief created just for this purpose!

Picture credits: Pepsi.com

6. The first product to hit the USSR

Had it not been for Richard Nixon, Pepsi would not have been the first United States created product to hit the shelves of the Soviet Union. The historic moment occurred during a trade exhibition in Moscow (1959.) Nikita Khrushchev, the then President of the Soviet Union, immediately fell in love with the first sip of Pepsi she had and by the year 1972, a historic and course changing deal was forged between the two warring Countries!

Picture credits: Pymnts.com

7. Pepsi has more than 500 patents

Since its inception (almost 122 years ago,) Pepsi entered into so many fields, it started acquiring patents for its products. With more than 500 successful patents to its name, Pepsi is also known for owning the patents to a tennis racket! Invented by Douglas E. Dempsey and Gerald F. Herndon, this was the first tennis racket that substitute a wooden handle with a synthetic handle! How cool is that?

Picture credits: Pepsi.com

Through the years, Pepsi has grown to become more than just a soft drink company. With a host of patents and more than one logo, this Company stayed afloat through all the years because of the way it positioned and branded itself. If you think we missed out any other unknown facts about Pepsi, comment and let us know!

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How To

Mark Zuckerberg Life Lessons

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Mark Zuckerberg is the man who redefined social media networking and gave us Facebook.  Starting work on this platform at the age of 19, Zuckerberg quite literally changed the way networking and how some parts of marketing work!  Check out these inspiring life lessons from Zuckerberg to motivate you to do better:

1. Always solve problems

Zuckerberg has always looked at what is the most important thing he could be doing in life.  Before things get too out of hand, Zuckerberg believes in looking at what can be done to calm down the situation.  Take, for example, the data leaks scam. When he started facing a lot of heat from people all over the world, Zuckerberg realised the best way to calm everyone down was by making a public announcement.  This not only helped sort things out, it helped people get clarity about what was happening. The lesson to learn here is to address your problems head on and only when you solve them, can you move ahead.

2. Don’t start your business with money in mind

From day one, Zuckerberg always believed in Facebook.  He never thought of how much money it could make, but how much of an impact it would have on people.  While he may have had to change directions when the idea wasn’t working for Facebook, he never looked at making a profit.  Did you know, he was the only entrepreneur who refused to sell Facebook, even when offered a billion dollars? Work on your passion and grow, without money being your priority.

3. Be mindful

One of the things which act as a crutch to your growth is how much attention you give to your critics.  Mark Zuckerberg learnt this the moment he decided to make Facebook what it is today. According to him, if you start paying attention to all the noise around you, then you can’t grow and will constantly keep thinking about what people are saying.  For instance, if Zuckerberg kept listening to people talk about how Facebook was a negative addition to the society, Facebook would not be as successful as it is. Be mindful of your passions and of how you want to grow. Everything else will automatically fall into place.

4. Bring out the best in those around you

When Zuckerberg started adding people to his team, he realised in order to make a great team, he had to bring out only the best in his employees.  From encouraging women to be fearless leaders, to instilling his team with passion everyday, Zuckerberg always worked to get the best out of everyone he employed.  In fact, he believed in this principle so much, he appointed Sheryl Sandberg to become the first board member of Facebook!

5. Have a vision

From the very beginning, Mark Zuckerberg had one vision—to have a positive impact on those around him.  Since quite a few years, he has been working extremely hard to make this come true. From talking to various world leaders, to making an extremely strong impact with his speech at the United Nations, Zuckerberg has constantly worked to use social media to change future generations.  Furthermore, Zuckerberg also aims to use the World Wide Web to eradicate global social problems, a task which he plans to accomplish without using the help of political leaders directly.  Despite creating a social media networking platform like Facebook, Zuckerberg never stopped looking at how to impact the world and if he can do this, so can you!

Despite being embroiled in multiple controversies, Mark Zuckerberg always makes sure he has a positive impact on society.  If you think we missed mentioning any other lessons from the man behind Facebook, comment and let us know!

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Different Kinds Of Fear And How To Overcome Them

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While most of us are usually excited about learning something new and are constantly interested in proving ourselves, there are others who are so afraid of doing something in which they believe, they don’t do everything they want.  If you feel like you ignored what is your due because of the fear holding you back, then here is how you can overcome the different kinds of fears:

1. Fear of not being taken seriously

For most of us, fear isn’t an all encompassing factor.  There are certain aspects of work which make you fear rejection so much, they don’t let your mind work for the rest of the day. In order to stop this from happening, start compartmentalizing.  If you know you have meetings with a difficult client coming up, then spend the first half of your day working on less stressful things. If that doesn’t help, then keep 30 minutes aside from your day one day earlier and prepare yourself for the meeting ahead.  This will help you get a grip on what is going on and will give you time to assess the situation. One of the benefits of compartmentalizing is you stay grounded and you can prepare yourself for the day ahead.  The fear of not being able to confront the unknown is what keeps you keeps you from moving ahead.  Stop, analyse and take stock of the situation. Only then can you push yourself through a point to where you can be completely certain of what you want to do in life.

2. Fear of not living up to expectations

Sometimes, the fear of failing to meet expectations can stop you from trying something new.  One of the ways to change this is by getting clarity about what is expected from you. When you are given control of a daunting task, talk to your manager or superior about the problems you are facing.  The minute you realise what is wanted from the task, you can start working toward completing the task.  Understand the feedback you get from your boss and when you get clarity, you can start thinking of your game plan forward.  If you keep thinking there are far more things expected from you than there actually are, then you can never overcome your fear.

3. Fear of being let go

One of the biggest fears people have at work is the fear of being fired.  While there are several reasons for you to get fired and while you can’t always know when the axe will fall, you can always plan for things.  Stay ahead of the curve, understand the industry and stay aware of when the tides may change. If you keep holding on to the fear of being let go, you will never do enough to stay on the job.

4. Fear of past experiences

Often times, we don’t realise we hold on to fear because of something which happened in the past. In order to overcome the issue, learn from your past experiences instead of holding on to them. For example, if you had trouble confronting a bully in school, you might hold on to the fear when it comes to talking to a superior who scares you. To get over the hump, remember you are no longer the person you were in school and you can easily talk to your boss without feeling overwhelmed. Instead of holding on to your past fears, learn from them and realise you have to move forward, not backward.

5. Fear of being considered weak

When you are going through something traumatic at work, don’t be afraid to seek support from people around you.  Just because you are asking for help it doesn’t mean you are getting weak and you can’t do things by yourself. Asking for help not only makes you better at your task, it also helps in succeeding at the job you have.  No one other than you thinks you are weak. Ask for help when you need it and the moment you get clarity about the task at hand, you not only overcome your fear, you learn something.

There are different types of fear and if you learn how to overcome the blockages, then life will become simple. If you think we missed out on any other ways to overcome fear, comment and let us know!

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Coco Chanel Life Lessons

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Coco Chanel, the woman behind the Chanel brand, showed the world that fashion transcends the beauty and looks department.  Not only did she change the way people saw fashion, she also changed the way people saw women as leaders. While you may know the clothes created by the woman, how much do you know about the lessons taught by the iconic symbol?  Check out these truly inspiring lessons from Coco Chanel here:

1. Innovation of any kind needs a vision

When Coco Chanel introduced the world to the Chanel group, she gave women the chance to see a different side of clothes and fashion.  At a time when corsets and tight dresses were the norm of the day, Chanel made people realise there was a different way of dressing. Be it the boyish charms, the clean lines or the simplicity of her designs, everyone not only fell in love with her ideas, but with her entire brand.  The lesson here? Innovation is necessary to make people see the world in a different way!

2. Create the life you want

Coco Chanel was thrown into the deep end when her mother passed away when she was just 12 years old.  Her father, a peddler at the time, was financially strapped and with no way to look after his daughter, put her into an orphanage run by nuns.  The orphanage was where Coco Chanel’s love for fashion and clothes started. It was also where she realised she could be who she wanted, despite society telling her otherwise.  All she needed to do was grab life by the horns and make the best out of every situation. The nuns at the orphanage taught Coco Chanel how to sew.  From the moment she started learning how to sew, Coco Chanel realised she had something very beautiful at her disposal.  This skill laid the foundation for Coco Chanel working on what would become her empire, the Chanel group.

3. Your name is everything

When people see the Chanel brand, they think of the woman behind the brand first and then the group.  The reason this happened was because Coco Chanel put in so much effort into creating her brand, she made herself be known first.  Focus on creating something unique and focus on why your product stands out. Your name is what you make of yourself and when you put in all the effort you possibly can, things will fall into place.  Unlike what Shakespeare said, a lot goes into your name!

4. There is power in diversifying

While some brands become famous because they stick to one particular kind of trend, others become great because they know there is power in branching out.  Coco Chanel falls in the second category. She taught us, diversification is not only the best way to expand your product range, it is also the best way to ensure financial stability.  If one of the multiple things you are working on falls through, you always have a backup.

5. Respond to what the market wants

Perhaps one of the reasons Coco Chanel became so famous was because she gave her audience a product they didn’t think they wanted.  Women at that point of time needed to be told they could dress differently and if they didn’t have options to dress differently, Coco Chanel was there to give them the options.  Everything Coco Chanel did, she made sure to have her eye on what the market wants and by doing so, she quite literally changed the world.

Everything Coco Chanel did was aimed at making things better for women.  If you think we missed out on any other life lessons from the woman behind the Chanel group, comment and let us know!

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