Just like how the apple fell on Newton’s head and gave him the idea of gravity, so did necessity give rise to the Google Doodle. As a result of the incorporation and all that would come with Google being Google, Larry Page and Sergey Brin decided the time had come to take a much needed break. With the Burning Man festival right around the corner, there was no other place the two could unwind at in a better way! However, they had to let their steadily growing user base know they were not at their office. They had the same idea as you: to use a quirky combination of the Burning Man logo and the Google logo! When they placed a stick figure behind the second ‘o’ in Google to signify they were not available, little did the founders know they were walking on the roads of creative history!
The logo culture mark was born
Users really enjoyed the new interactive change made to the Google logo. Calling it Google Doodle, users loved the idea of forming a connection with the great creators. This gave rise to the turkey in the doodle on Thanksgiving Day. With two turkeys on the o’s in Google, the first ever Thanksgiving Day doodle came to be in October, 1999!
The day was Bastille Day (in France) and Page and Brin wanted to make their presence felt through a doodle dedication. Enter Dennis Hwang, a designer who quite literally changed the face of doodles as people knew them then.
The Google Doodle team
On the 14th of March, 2001, Google’s first doodler, Dennis Hwang, gave the logo an impressionist look for Claude Monet’s birthday and this set the path for celebrating birthdays and important days in history! The initial doodles were simplistic in their design and style of drawing. The first change in design happened when they honoured the DNA and users discovered an incorrect double helix!
When this happened, Dennis realised there needed to be a massive change in the kind of doodles they were working on. January 2010 marked the first time Google experimented with animations by celebrating Isaac Newton. This created a brand new path for doodles and created change like never before! Over the years, Google has created over 2,000 unique illustrations.
The most popular Google Doodles
While the Burning Man doodle was the most creative doodle to come into being, there have been a lot more popular ones. Check them out here!
- Freddie Mercury’s 65th birthday
Google celebrated Freddie’s 65th birthday in the most creative way possible. If you hit the play icon, the doodle generated a truly special tribute to this great man!
- 50th anniversary of the first man in space
If you hover with your mouse over the rocket, Google gave you the simulated experience of launching a rocket into space! A true dedication to Google, right? We think so!
- Discovery of X Rays
If you hovered your cursor over the rocket, Google gave you the simulated experience of launching a rocket into space! A true dedication, right? We think so!
- 30th Anniversary of Pac Man
Probably one of the most popular Google Doodles to date, Google celebrated the 30th anniversary of Pac Man by letting you play the game for as long as you want. What made this so popular was it let people play with others, thereby creating a two player situation!
Google Doodles are a brilliant way to let people know that the company is not an evil corporation, but a company with a social connection. What are your favourite Doodles? Comment and let us know!
Facebook Invests In Indian Startup Meesho
On the 13th of June, social media giant Facebook announced, it invested an undisclosed amount in Indian startup Meesho.
A Bengaluru based startup, Meesho works with resellers and emerging brands using social media. This is the first time Facebook invested in a startup based in India. Through this investment, Facebook aims to increase its commitment to the Country’s vibrant internet ecosystem.
“Facebook is an ally for India’s economic growth and social development. We are excited about India and its rapidly rising Internet ecosystem. With this investment in Meesho, we want to fuel a business model that can result in rapid job creation and the rise of a female entrepreneurial class in India,” Ajit Mohan, the Managing Director of Facebook India, said in a statement.
It was two primary factors which made Facebook invest in Meesho. The first reason was how the startup is growing outside the Tier II and III cities, where new users are present. The second reason is, Meesho has a larger user base, 80 % of which are women.
So far, Meesho has raised $ 50 million from a Series C funding round in November last year. According to industry reports, the startup helps people using its service earn close to Rs. 25,000 every month! With WhatsApp playing a crucial role in the app’s growth, it comes as an added blessing that Facebook invested in this particular startup.
Through investments like these, Facebook is capitalizing on the social media boom happening in India.
Stay tuned for more updates.
Uber Partners With Bajaj Auto
On the 13th of June, cab aggregator service Uber announced the launch of quadricycles, a new way of transport for its users. Launched in partnership with Bajaj Autos, this new service is known as Bajaj Qute and will be available as a part of a new category on the Uber app, UberXS.
The new category was launched only in India-South Asia region. Bajaj Qute is now available on the roads of Bengaluru, Karnataka. The app will let users book UberXS from the 13th of June in places like Indiranagar, Koramangala, HSR Layout and parts of Outer Ring Road.
As per reports from Uber, the Qute will come in two versions: CNG and petrol. All the vehicles coming as a part of UberXS rides will be powered by the CNG fuel option, which is aimed at reducing pollution. Furthermore, this service provides a mileage of 43km/kg and will be extremely affordable.
The Qute automobiles was first launched in February this year by Bajaj Auto. From the moment it launched, the service was well received in places across South India. Coming in the form of a four seater with one seat for the driver, the Bajaj Qute is aimed at reducing the pollution in an already polluted world. With a turning radius of 3.5 meters, this service has already made Uber quite popular.
Speaking about the partnership, Samardeep Subandh, Senior VP, Bajaj Auto, said: “Bajaj Qute is the first quadricycle in India. It will prove to be an ideal solution for the mobility challenges of congestion and pollution arising from rapid urbanisation. Launched in both CNG and Petrol variant, the Qute is powered by a lightweight 216 CC four-valve water-cooled DTSi engine with closed loop fuel injection system resulting in higher fuel efficiency.”
This is not the first time Uber formed a partnership like this. Previously, the cab service Company also partnered with Yulu in Bengaluru to provide e bikes for people travelling short distances.
The new service is going to be available all over India soon as Uber is rolling out this service in phases.
Stay tuned for more updates.
Google Maps To Test New Safety Feature For Cabs
After introducing the new Speedometer feature which helps keep track of your car’s speed, Google Maps is introducing a new feature which will tell you if your cab is going off route. Google Maps is looking at improving the safety of passengers driving in Ola or Uber cabs. With the addition of this feature, riders will be alerted if their cab goes off course by 500 metres.
First spotted by people at XDA Developers, this new feature is currently being tested only in India. Not only will this improve the safety of the riders, it also makes sure users aren’t being fleeced because of longer routes.
To use the feature, set up navigation as you’d normally do on Google Maps by selecting your destination. Tap on the ‘Stay Safer’ button at the bottom of the screen. You’ll be presented with two options under the Stay Safer feature. These include sharing a live trip with your friends or getting off route alerts.
This is not the only safety based feature introduced by Google Maps. A few days ago, the navigation service launched three features. Commuter based, the new features give information about real time updates about trains and buses and also tell you if you are driving above the speed limit in the area.
Incidentally, Google isn’t the only company which is working to improve the safety conditions for commuters. Last year, Uber launched a rider specific safety feature called the Safety Toolkit.
The new safety feature by Google Maps for detecting vehicles going off route will not just help people traveling by cabs but also those driving to work.
Stay tuned for more updates.
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