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Will WhatsApp PayMent Change The Payment Industry In India?

Smruthi Kishore

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WhatsApp PayMent,WhatsApp Payment India,Startup Stories,Latest Business News 2018,Startup News India 2018,Whatsapp App Payment,Whatsapp Payment Service,WhatsApp Digital Payments,WhatsApp Payments Feature, WhatsApp Payments Business India,WhatsApp Payments UPI Feature,WhatsApp UPI Platform,WhatsApp Pay


After months of anticipation, WhatsApp, the online messaging service, officially has the payments app as a part of its features. The online messaging system rolled out this feature only to select users across the country and within the short time of its introduction, it has become one of the most popular features of this app.

However, this induction almost did not happen because of the company’s foreign origin. In fact, this was WhatsApp’s second attempt on this front. Last year, this messaging service had tried to partner with a private bank in the country to develop a digital wallet app to facilitate payments on its platform.

All was fine till the bank and WhatsApp went to the Reserve Bank of India. Multiple stakeholders of the Reserve Bank of India (RBI) was not ready to allow a foreign entity to enter India’s digital payments space. According to RBI guidelines, “Non bank entities applying for authorisation shall be a company incorporated in India and registered under the Companies Act 1956 / Companies Act 2013.”

WhatsApp is a Facebook owned company and Facebook is based in the United States. Ergo, this means this company could not directly enter the Indian online payments wallet. This was last year. What changed from then to now is the fact that Government actively started promoting the Unified Payments Interface (UPI) as part of its push to digitise India’s economy.

UPI allows for real time bank to bank transactions and once WhatsApp was sure this move was finalized, they jumped on the bandwagon. Facebook messenger service has had a decent run with the payments system and based on Facebook’s track record, the company decided to integrate this feature into WhatsApp as well. However, while this move came as a positive change for the messaging service, it brings to mind one important question.

Is this going to change the online payments game for banks and other companies? Is this service coming on board as a threat or as a new turn in the history of online payments? Consumer payments is a low margin game and is entirely defined by the scale of operations. On this front, WhatsApp has the potential to become a dominant game changer because of its base of 250 billion users all over the country.

Despite all its advantages, WhatsApp has one thing going against it. A little while after becoming live, the messaging service ran into a series of problems especially with Paytm raising a huge hue and cry about the safety of WhatsApp online payments. One bank which jumped on board with WhatsApp’s online payment feature is ICICI bank. India’s largest private sector bank was the first to team up with WhatsApp on this feature and it looks like the other banks are just minutes away.

With banks coming on board with WhatsApp’s new feature, it is interesting to see how two separate forces from different areas are coming together to create history for the first time. Clearly the times are changing and this move seems to be just one of those steps for an interesting future ahead.

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Copyright Law And Digital Media

Smruthi Kishore

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Copyright Law And Digital Media,Startup Stories,Best Startups in India 2018,Digital Copyright,Digital Media Copyright Laws,Copyright Issues in Digital Media,Protect Original Content,Copyright Law Protects,Rules of Copyright Law,Digital Media Copyright

In simple terms, a copyright law is used to protect original content. Covering a wide range of categories, copyright law gives ownership rights to the person who created the work. Broadly classified, a copyright can be created in the following fields:

  •  Literary works
  •  Musical works
  •  Dramatic works
  •  Pictorial, graphic and sculptural works
  •  Motion pictures and other audiovisuals works
  •  Sound recordings
  •  Architectural works
  •  Computer Programs

When you own the copyrights to any of the works belonging to the above areas, it essentially means you have the right to distribute, sell or claim the ownership rights of the content. Furthermore, a copyright also enables you to prepare content similar to the original work in a new form, thereby claiming your rights on the content at the same time.

What does the copyright law in India entail?

According to the Indian Copyright Act, 1975, copyrights do not just protect the idea as an entity but the representation of the idea as a whole.

Under Section 14 of the Indian Copyright Act of 1975, ownership over the original product is credited to the creator and no one else. Furthermore, as per Sections 17, 29 and 52, the Copyright Act also provides the owner of the original content complete authority over the final product. Amended five times since its inception in 1975, the Copyright Act lets people use the content, when royalty is paid to the initial creator, with due recognition being given as well.

When does infringement occur and how do you prevent it?

In most environments, content that is generated for public viewing is put out into the world with the simple thought process that if this content is reused, prior permission from the original creators will be taken. However, when this does not happen, it results in copyright infringement.

When infringement like this occurs, it is important to keep in mind the rules required to protect yourself during a time like this.

  •  Identify the infringer as soon as the problem arises

The moment you realise your content is being duplicated and your content is being used without permission, bring it to the notice of the infringer immediately. Earlier, because of the absence of technology, it was harder to reach out to the person. However, the internet has made things extremely easy now. Websites like WHOIS and Internet Domain Name Search can be used to identify the perpetrator as soon as the crime happens.

  •  Contact the person once he or she has been identified

The moment you identify the person in question, contact them and ask them to take down the content. Send them a threat free and to the point email, stating that if the content isn’t removed within a stipulated time period, you will take them to court if needed. In addition, when you are sending the person the mail, make sure you have all the documentation required to prove you are the original owner of the said content.

  •  Notify the individual of your next step

Once you have notified the person and there still has not been an improvement in the situation, it is time to go the legal route. Let the person in question know you are going to send them a cease and desist, a move which legally notifies the person they have no choice but to take down the content in question.

  • Use Section 51 of the Copyright Act to claim your rights

If you have gone through these multiple steps and still are not able to get back your content from the perpetrator, it is time to use Section 51 of the Copyright Act. As per the rules of this act, the person wronged can approach a court and ask for legal action to be taken against the person in question. Usually used as a final step of sorts, this step is to ensure everything you own rightfully belongs to you and you alone.

The rules of copyright law protect the final content put out into the world. What is not protected is the discussion, the ideas and the creation of this content by other people. In the broad sense of the word, this act is essential to protect monetization rights by the owners of the content, ensuring other people do not use your creations and call it their own. Furthermore, while it is okay for things to be discussed and talked about in a public forum, it is not okay to claim ownership rights. When you realise your words, ideas, music and videos are being used by other people, raise a complaint and let the person in question know it is not acceptable to steal your work. Know your rights and run into the fire with guns blazing. Stay protected, stay safe.

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All You Need To Know About Anil Kumble’s AI Enabled Power Bat

Smruthi Kishore

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Anil Kumble AI Enabled Power Bat,Microsoft AI Enabled Power Bat,Spektacom Technologies,New AI Enabled Power Bat,New Power Bat,Microsoft AI,New Technology Updates 2018,Anil Kumble Startup,Game Changer for Cricket,Sports News 2019,Startup Stories,Best Startups in India 2018,Latest Startup News India

Anil Kumble’s Spektacom Technologies, in partnership with Microsoft, has just developed a brand new Artificial Intelligence (AI) enabled Power Bat. With the ability to collect data required for every shot hit and the details displayed both to the audience and the players, the new bat is aimed at making cricket an increasingly interesting sport! The basic aim of the new Power Bat is to increase engagement between both the audience and the coaches, giving players the chance to improve their game by leaps and bounds!

A unique concept, the Power Bat has a Microsoft Azure Sphere sticker on its shoulder, whereby as soon as the batsman hits the ball, data on a wide range of parameters like speed on impact, twist on impact and quality of the shot are recorded, captured and processed. This processing and capturing is enabled with the help of a new measurement called Power Speks. The date derived from the Power Bat can be recorded during coaching and practice matches, giving the players a chance to improve their performance during the actual game.

“Our vision is to bring sports closer to fans through interesting ways of engagement using real time sports analytics. At the same time, it is important that the technologies used are seamless and do not disrupt the game or obstruct the players,” Anil Kumble said while talking about the new Power Bat. He further added, “With Microsoft, we have been able to create a secure and effective solution, and with Star India, we have a partner that can stimulate and excite fan engagement.”

Anil Kumble and Microsoft came together to redefine the way people played this much loved sport with this game changing bat! The Power Bat was revealed a couple of days ago and it is already touted to be the game changer for cricket as a sport by 2019!

Speaking about the collaboration, Anil Kumble tweeted,

The CEO of Microsoft, Satya Nadella also replied to Anil Kumble in a tweet

 

 

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Google Shuts Down Google Plus

Smruthi Kishore

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Google Shuts Down Google Plus,Shutting Down Google+,Google Social Network Google+,Google Plus Shutting Down,Google+ Social Network Shut Down,Google Plus Shut Down,Google Plus Latest News,Google+ Social Site,Google Plus Data Breach,Startup Stories,Latest Startup News India

Google Plus, Google’s social networking arm, is going to be shut down moments after the company announced a major data breach happened, wherein the private information of around 500,000 users was made public over a period of three years, ranging approximately from March 2015 to March 2018. What is really surprising about this data reveal is that when the breach happened last spring, Google decided to cover up the issue, rather than address it like the mature company it was expected to be.

The glitch happened when Google allowed close to 500 external apps (438 apps, to be precise,) to obtain users’ full names, email addresses, occupations, relationship statuses, genders and ages, even for accounts which were made private. While these tools require the permission of the users for access, the information is more often than not made publicly available to these apps through third party users. Google said it could not identify the users whose data was leaked and therefore, it did not want to send out a mass memo regarding the issue.

Post the reveal of the data breach, Google said it did release an internal memo about the bug, but did not tell its users because it wanted to avoid dealing with the immediate regulations that would have been certainly imposed. Incidentally, this was when Facebook was in the spotlight for the Cambridge Analytica scam and if Google came under the radar for this, the repercussions would be massive, to say the least.

Repenting its decision to not do anything about the breach earlier, Google has finally decided to do something now. Not only is Google going to shut down Google Plus, its initiative, Project Strobe, is going to conduct a root and branch initiative of the third party developer access to Google accounts and Android data.

After this breach was brought to the public’s notice, Google has now decided to shut down Google Plus for a period of 10 months. However, people will still be able to use this networking platform for enterprise purposes and not for personal purposes. To improve the experience of the users using the G Suite, Google is going to notify customers the moment a data breach happens. Further initiatives on how Google is going to protect users’ data are going to be announced soon.

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