Airtel finally had come up with some different ad campaign keeping their so-called ‘4G girl’ behind. Yes, the popular telecom network Airtel had chosen kids this time. The creative team of Airtel thought of something new and this time they emphasized more on declaring themselves as the best smartphone network.
Kids in this very cute advertisement, share their feelings about expecting their smartphones could do many things like their smartphone acting like a bodyguard, a rocket and as a problem solver.
The ad is then concluded by saying that their network can be a multi-challenger and comes with a set of features like anti-virus, payments bank, music, movies, games, handset damage protection, and not to mention the high-speed 4G network.
The tagline seems to be catchy as well ‘Jitna smart network, utna smart phone’ nailed it completely.
Watch the video here:
Life Lessons From Jack Ma
Jack Ma, a Chinese entrepreneur, who launched several successful startups in the face of severe criticism, was recently named “Person of The Year” by Financial Times. How, you ask? By focusing more on the bottom line than any other person around him. While people around him are always astounded by his stupendous success, these rules of life helped him get to his current position. If you wondered how he got there at all, then these inspiring life lessons might be just what you need!
1. Help others if you want to change the world
Help others. A principle Jack Ma always follows is to make even the smallest man work hard. According to him, small people will always grow big and become successful in life over the years.
2. It doesn’t matter where you start. Where you finish counts
Like Jack Ma did, do not focus on where you started your life. Your level of upbringing, your method of education and your lifestyle all do not matter as long as you do something with it towards the end. Dig your heels in and give every opportunity a shot!
3. Giving up is the biggest failure
According to Ma, “giving up is the greatest failure.” If you go out, try your best and fail to achieve your goal but see it through to the end, you are still a success. Like all great leaders, Ma recognizes a person is able to learn the most from obstacles and hardships. The key to success is persevering and learning from your mistakes. Give up and everything comes crumbling down.
4. Act swiftly
If Jack Ma had not jumped at the opportunity which was Alibaba, the world would have lost a truly great e commerce platform. Acting swiftly helps put you in the front and through acting on your feet, life can show you different things!
There were several times during Alibaba’s early history where the company seemed doomed. If Jack Ma had not fought against all odds to become great, he would not have made it anywhere near the top three. Hard times come and go but what you do in the face of these hard times is what makes you great in life.
With only $ 20,000 in hand and a dream to achieve, Jack Ma became the first Chinese entrepreneur in the world and is now the 118th richest man in the world. With a net worth of $ 29.7 billion, Jack Ma stands tall as a revolutionary inspiration!
Playboy: The Success Story Of Hefner’s Empire
Do you know about the most read men’s magazine which has been popular for more than four decades? The sales for a single issue of this magazine hit seven million by the early 1970s. Sounds familiar, right? Every other man was holding a copy this magazine back then. Any guesses? We are speaking about the most sold magazine of all times Playboy. Hugh Hefner and his remarkable magazine Playboy solely changed the story of the adult entertainment industry and became a multimillion dollar business endeavour that expanded to incorporate television, web ventures, clubs and more. The magazine was a game changer in the era of ‘70s where people were more conscious of what is being displayed and what’s not.
Playboy’s founding story
Hugh Hefner, the founder of the epic magazine had first shown his interest in publication at an early age. In high school he founded his school’s newspaper taking it as an opportunity, young Hefner illustrated his own comic book, School Daze. Although he had a high IQ of 152, Hefner was never really spirited about school, in general. However, after completing his schooling, Hefner joined the United States Army. Later, he went on to attend classes at the Chicago Art Institute. After two years at the Art Institute, Hefner attended the University of Illinois in Champaign-Urbana, where he obtained his bachelor’s degree in the year 1950. It was in the year 1952, Hefner started working as a cartoonist for the famous Esquire magazine. While working there, he was turned down for a $ 5 raise, he took it to heart and decided to quit his job at the publication. He went on to venture out on his own and the rest we know is history! In 1953, Hefner founded Playboy magazine using his $ 600 bucks and several thousand more he borrowed including $ 1,000 from his mom.
The rise and fall and rise of Playboy
The first issue of Playboy published in December 1953. The magazine featured nude photos of Marilyn Monroe and sold over 50,000 copies. As we all know, controversial stuff sells fast! Playboy had its strategies right and by the year 1958, the magazine’s annual profit was $ 4 million and Hugh Incredible Hefner had skyrocketed to fame. Over the years, apart from controversial stuff, Playboy’s publication of writers including Ray Bradbury, Ian Fleming, Joseph Heller, Jack Kerouac and Margaret Atwood became famous overnight. Also, Miles Davis was the magazine’s first interview. Other interviews included Fidel Castro, Frank Sinatra, Marlon Brando and the then presidential candidate Jimmy Carter, who confided that he had committed adultery in his heart. John Lennon before dying had spoken to Playboy in 1980 as well. Playboy became known for its sexually explicit content. By 1970, Hugh Hefner had gone from beginning an entrepreneurial endeavour in his own home to being the founder of a major corporation. The distribution of the magazine was extensively done and copies were selling at rates of seven million copies per month. The year 1972 earned Hefner a twelve million dollar profit.
The magazine’s monthly distribution was reaching new heights. Yes! An enormous 7 million issues were sold in 1971. By that time, nearly one quarter of American young lads were buying or subscribing every month, according to a source. However, post that, Playboy saw a downfall in the late ‘80s and the franchise was struggling hard to reach out to the people. In the year 1994, Hefner established the Playboy Jazz Film Festival, funded by Playboy. The festival was the first showcase on the West Coast for rare jazz films and was free to the public. The franchise was slowly and steadily gaining its pace. Nevertheless, Hefner’s brainchild was back with a bang in the early 2000s with the release of his reality television show on E!. The program The Girls Next Door portrayed the lives of his three blonde girlfriends at the Playboy Mansion. The series was a super hit and doubled the popularity of Hefner between the years 2005 to 2010.
In the year 2017, Hefner died in Los Angeles at the age of 91. At the time of his death, Hefner’s global brand had an estimated net worth of at least $ 110 million. As of now, Playboy earns most of its money by licensing the bunny brand for a variety of products including liquor, clothing, fragrances, jewellery and bath products.
Cooper Hefner, Hefner’s son and the Chief Creative Officer of Playboy Enterprises, said in a statement …my father lived an exceptional and impactful life as a media and cultural pioneer and a leading voice behind some of the most significant social and cultural movements of our time in advocating free speech, civil rights and sexual freedom. He defined a lifestyle and ethos that lie at the heart of the Playboy brand, one of the most recognizable and enduring in history.
Watch the success story of Playboy here,
Mark Zuckerberg Life and Lessons
Technology genius and philanthropist Mark Zuckerberg recently donated almost 500 million dollars to the Chan Zuckerberg Initiative (CZI,) selling close to 685,000 shares in the last three days of February. The Chief Executive Officer of Facebook is one of the billionaires who pledged to give away 99% of their wealth to philanthropic causes.
The founder and creator of Facebook, Mark Zuckerberg has become one of the most influential people in the world, revolutionizing the way people communicate. Named as one among the 100 wealthiest and most influential people in the world by Time magazine, Zuckerberg became a billionaire at the age of 23 as a result of Facebook’s success. What started off in a dorm room in Harvard, today is the most used social networking site that made the world a smaller place.
Born in White Plains, New York on May 14, 1984, Mark Zuckerberg first developed an interest in computer programming when he was 12 years old. He is also a talented fencer and excelled in literature when he was in school. He created an early version of the music software Pandora in high school, named Synapse. In 2002 he enrolled at Harvard University and by his sophomore year became famous around campus as the go to software developer. The rest, as they say, is history.
Zuckerberg’s journey from developing a website just for the students of Harvard to dropping out of college and moving the company to Palo Alto, California has been a roller coaster ride. There are numerous lessons aspiring entrepreneurs can learn from Mark Zuckerberg.
Go big or go home
Nothing in life comes easily or on a silver platter. Hard work, dedication and devotion are the keys to success. Zuckerberg’s decision to drop out of college and move to California to pursue his dreams shows his dedication to his dream and his passion towards his work. It is OK to start small but be prepared to sacrifice anything to go big.
Despite facing multiple lawsuits and multiple offers for a takeover, Zuckerberg held on to Facebook and his dream. Never doubt your abilities and stay relentlessly focused on your goal. Keep your head in the game, stick to your instincts and believe in what you are doing.
Do not let criticism get you down
For every one person willing to try something new, there will be ten critics telling them why they are wrong. Despite the negative criticism, stay focused on what you want to do in life. Most people will not be able to see the idea like you do or your vision for the end product.
Try new things
Unless and until you try it, you will not know if it does or does not work. Facebook is known for trying new features, scrapping out ones that do not succeed and trying something else. Make change a regular part of your company and keep upgrading your products.
Potholes are a part of the entrepreneurial journey. Do not let one small setback stop you from taking over the world. Facebook has been accused of spreading fake news, insensitivity and much more. However, Zuckerberg persevered and worked relentlessly to make his idea work even though there was always a risk factor involved.
If you’re still not inspired, watch this motivational speech by the man himself.
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